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Cassandra Morse

Marketing Manager

 

Cassandra Morse serves as Marketing Manager at Winsome Marketing, where she converts creative ideas into measurable impact through strategic campaign development and compelling content creation.

 

Cassandra's Core Skill Set

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Marketing

Cass is an experienced, multiskilled marketer.

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Creativity

Cass is a creative ideator as well as a campaign and project designer

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Account Manager

Cass is a sincere, performance-oriented account manager

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AI Content

Cass is capable of building agentic AI systems and executing AI content strategies and projects

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Search Optimization

Cass is a skilled SEO/SGO content generator, stager, and reporter

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Reporting

Cass is an experienced marketing metrics reporter

 

Cass's Track Record

 

Custom AI System That 10X's Content Production

 

Amplifies Trax Technologies' Market Presence

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I will unapologetically Google the end of a movie if it’s stressing me out.

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I’ve been skating since I was four and still play hockey year-round.
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I have two golden retrievers and I will mention them at every opportunity. Their names are Freddie and Hank, and yes, they’re perfect.
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I live in Canada, so I say sorry a lot, own too many toques, and think -10°C is “not that bad.”

 

Read Cass's Ideas

 

More on Cass's Professional Journey

Cassandra Morse's professional journey reflects a unique blend of creative communication skills and strategic marketing acumen, shaped by diverse experiences across hockey, wine, and technology industries.

After earning her BA in Communications from the University of British Columbia, she built her foundation through roles that taught her authentic connection—from managing wine shop experiences to overseeing premier event venues.

Her tenure as Communications Manager at Dimitra Technology marked her strategic shift into digital marketing, where she developed her ability to craft compelling narratives across platforms.

At Winsome Marketing, Cassandra has evolved into a Marketing Manager who seamlessly converts creative ideas into measurable business impact. Her approach combines empathetic communication with data-driven strategy, allowing her to tackle complex challenges like building custom AI systems and managing multi-executive social media presences.

Whether developing agentic AI solutions that 10X content production or orchestrating digital campaigns that generate substantial revenue, Cassandra brings both creative innovation and analytical precision to every project, leveraging her diverse background to connect authentically with varied audiences while driving meaningful business results.

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Subscribe to Cass on TikTok

 

 
There aren't enough superlatives in the world to adequately describe Cass. She is incredibly intelligent, an exceptionally fast learner, an empathetic and kind human, and a great communicator. Her ability to tell the right stories, to connect with the right people, and to build strategies is fantastic. I have no doubt that hers will be a career to watch and I'm honored to have learned from and beside her.
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Joy Youell
Cass reported directly to Joy