Deciphering the Cryptic Whispers of PR Software

So, this month in the world of PR software, things have been eerily quiet. Like, quieter than a library on a Sunday morning. 

And you know what? 

It's got me thinking—is this the calm before the storm? 

Let's dig in and see what these silent whispers are trying to tell us.

Shankman's "Office Hours" for HERO

Alright, so Peter Shankman's back at it with a revamped version of HARO, now called Help Every Reporter Out (HERO). 

He recently spilled the beans on his plans during some "office hours," and here's the tea:

• Subscriber count's skyrocketing faster than you can say "breaking news," with 17,000 newbies hopping on board in just a few weeks.
• No AI pitching allowed, folks. Shankman's not having any of that. It's like showing up to a BBQ with a salad—just not cool.
• Time is of the essence, people! Reporters snatch up all their sources by 6:30 p.m., so you better be quick on the draw.
• Forget fancy apps; email's where it's at. And let's be real, who doesn't love a good old email?
• Brace yourselves, ads are making a comeback. But hey, if anyone can make ads fun, it's Shankman.

PR pros and journalists, sign up for HERO's email service pronto—it's free for all!

Notified's Strategic Shuffle

So, Notified decided to shake things up by handing off its virtual events and webinar biz to Brandlive. 

It's all part of their grand plan to focus on investor relations and PR solutions. 

Sounds like they're aiming for the big leagues, huh?

PR Tech Scoops and Nods

Prowly's upping its game with press release writing features powered by AI. Say goodbye to writer's block, folks!

Turns out, Thursdays are the golden days for journalists responding to pitches. 

But hey, Tuesdays? 

That's when the floodgates open for pitch emails.

The folks at Staffbase are dropping a new book called "The Narrative Age," diving into the world of organizational vision and communication. Sounds like a page-turner!

TVEyes is spreading its wings with more podcast monitoring than ever before. 

Double the podcasts, double the fun!

As we navigate through the quietude of the PR software realm this month, it's clear that there's more than meets the eye. 

So, let's keep our ears to the ground and stay tuned for what's to come.