SAAS MARKETING Blog

3 min read

First-Party Data Strategies for AI Training

While everyone's been wringing their hands about the death of third-party cookies, the smartest marketers have been quietly building something far...

3 min read

AI Marketing Meets Privacy Law: The GDPR/CCPA Compliance Minefield

Remember when the biggest ethical dilemma in marketing was whether to use Comic Sans in an email? Those halcyon days are long gone. Today's...