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Your hero text is a small but mighty element of your website that can either pull users in or drive them away.

4 min read

Hero Text

Picture of Writing Team Writing Team: Sep 17, 2024 8:01:20 AM

When you land on a website, the first thing that catches your eye is often the hero section. This section typically includes a large banner or image paired with a few words of text—referred to as hero text. The hero text is critical because it forms...

Marketing Copywriting
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Keyword gap analysis is a powerful SEO tool that allows businesses to uncover missed opportunities and refine their content strategy.

3 min read

Keyword Gap Analysis

Picture of Writing Team Writing Team: Sep 16, 2024 8:30:00 AM

Keyword gap analysis is a strategic SEO process that helps businesses identify the keywords their competitors are ranking for but they are not. By...

seo
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Forecasting organic traffic is both an art and a science.

3 min read

Forecasting Organic Traffic

Picture of Writing Team Writing Team: Sep 16, 2024 7:30:00 AM

The ability to accurately forecast organic traffic is a valuable skill. It allows marketers to set realistic goals, allocate resources effectively,...

seo
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Creating an amazing digital presence in real estate requires a combination of consistent branding, valuable content creation, and strategic use of various digital platforms.

3 min read

Real Estate Branding: Creating an Amazing Digital Presence

Picture of Writing Team Writing Team: Sep 11, 2024 1:18:02 PM

A strong online presence is crucial for real estate professionals looking to stand out in a competitive market. Effective branding can help you...

Real Estate Marketing
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CPM is a common pricing model in online advertising where advertisers pay a fixed amount for every 1,000 views = learn more here.

2 min read

What is CPM?

Picture of Writing Team Writing Team: Sep 10, 2024 11:33:21 AM

CPM stands for Cost Per Mille, where “mille” refers to 1,000 impressions. It is a common pricing model in online advertising where advertisers pay a...

Marketing
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For startups, partnering with the right digital marketing agency can be a game-changer.

3 min read

Digital Marketing Agency for Startups

Picture of Writing Team Writing Team: Sep 10, 2024 11:30:10 AM

In the fast-paced world of startups, digital marketing plays a crucial role in establishing brand presence, attracting customers, and driving growth....

Marketing
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A growth marketing agency is ideal for businesses that want a comprehensive approach to marketing—one that spans the entire customer journey, is data-driven, and focuses on sustainable, long-term growth.

4 min read

What is a Growth Marketing Agency?

Picture of Writing Team Writing Team: Sep 6, 2024 2:56:49 PM

A growth marketing agency is a specialized firm that helps businesses achieve scalable, sustainable growth by using data-driven marketing strategies....

Marketing
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Boosting user stickiness is essential for improving user retention, increasing engagement, and ultimately driving growth for your website or business.

3 min read

What is User Stickiness in Google Analytics?

Picture of Writing Team Writing Team: Sep 6, 2024 2:52:26 PM

User stickiness is an important metric in digital analytics that measures how frequently users return to engage with a website or an app. In the...

seo
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Geotargeting in Google Ads offers real estate professionals a powerful way to connect with the right audience at the right time.

4 min read

Geotargeting in Real Estate with Google Ads

Picture of Writing Team Writing Team: Aug 28, 2024 8:58:52 AM

Google Ads, with its advanced geotargeting capabilities, offers real estate agents and firms an effective way to deliver personalized ads to users in...

Real Estate Marketing
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For real estate professionals, understanding the nuances of SEO can be the difference between a listing that languishes unseen and one that captures the attention of the target market.

3 min read

Local SEO in Real Estate: The Key to Dominating Your Market

Picture of Writing Team Writing Team: Aug 28, 2024 8:54:10 AM

In the real estate industry, local SEO is no longer optional—it’s essential. As homebuyers increasingly turn to online searches to find their dream...

Real Estate Marketing
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