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Customer experience

Subscription models promised convenience. They delivered exhaustion. Cultural anthropology reveals why consumers are rejecting recurring charges—and it's not about the money.

4 min read

The Anthropology of Subscription Fatigue: Why Consumers Are Canceling Everything

Netflix, Spotify, Dropbox, Adobe, NYT, Peloton, HelloFresh, Dollar Shave Club, LinkedIn Premium, YouTube Premium, ChatGPT Plus, Calm, Headspace, and...

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