4 min read
Autism-Informed A/B Testing: Beyond Neurotypical Response Patterns
Every A/B test you've ever run makes an invisible assumption: that your audience processes information, makes decisions, and responds to persuasion...
Read articles on appealing to, and employing, neurodivergent individuals and their communities
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4 min read
Every A/B test you've ever run makes an invisible assumption: that your audience processes information, makes decisions, and responds to persuasion...