MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Email Marketing

Discover how autism-informed A/B testing reveals response patterns that traditional conversion optimization misses. Learn to design tests that capture neurodivergent user preferences and buying behaviors.

4 min read

Autism-Informed A/B Testing: Beyond Neurotypical Response Patterns

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Nov 10, 2025 8:00:01 AM

Every A/B test you've ever run makes an invisible assumption: that your audience processes information, makes decisions, and responds to persuasion...

Autism Email Marketing A/B Testing
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B2B email marketing to autistic decision-makers requires directness, specificity, and information density. Learn communication styles that improve engagement and conversion rates.

7 min read

B2B Email Marketing: Communication Styles That Work for Autistic Decision-Makers

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Oct 20, 2025 8:00:02 AM

Your carefully crafted email sequence uses proven persuasion techniques: social proof, strategic ambiguity, relationship building, and emotional...

Autism Email Marketing B2B Marketing
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