PROFESSIONAL SERVICES MARKETING

Learn to leverage artificial intelligence (AI), data, martech, and more. Because your firm deserves to be seen.

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Email Marketing

AI communications that ignore client emotional context fail spectacularly. Here's how to build emotional intelligence into chatbots, email systems, and social media to match human mood and adapt tone appropriately.

7 min read

Emotional Intelligence in AI Communications

Picture of Writing Team Writing Team: Sep 1, 2025 8:00:00 AM

Your AI communications are emotionally tone-deaf. And it's costing you clients.

Copywriting Professional services Email Marketing
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Create a custom GPT that generates high-converting email campaigns with proper segmentation, personalization, and sequence optimization. Complete guide for marketing professionals.

7 min read

How to Build a Custom GPT for Email Marketing

Picture of Writing Team Writing Team: Aug 11, 2025 8:00:00 AM

Your email marketing is probably terrible. Open rates hovering around 15%, click-through rates that make you question your career choices, and...

AI Email Marketing
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