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3 min read
Joy Youell: Jul 3, 2024 4:11:30 PM
Audience segmentation is probably the most important thing you will ever do when creating a brand strategy. In this article, I'll explain why it is crucial, how to conduct an effective segmentation workshop, and how to implement your findings in...
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2 min read
Writing Team: Jun 26, 2024 4:50:15 PM
Lead nurturing is a crucial aspect of digital marketing, often likened to dating rather than marriage. It's about making the right impression and...
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3 min read
Joy Youell: Jun 23, 2024 10:19:35 AM
The femtech industry, dedicated to innovative solutions for women's health, is at a crucial turning point. With projections showing the global...
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3 min read
Joy Youell: Jun 23, 2024 10:12:54 AM
The landscape of healthcare is undergoing a revolutionary transformation, with Femtech Marketing at the forefront of this evolution. Femtech, short...
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3 min read
Joy Youell: Jun 18, 2024 10:58:00 AM
Every day, businesses acquire other businesses. One of the things that very few businesses who are in the acquisition game do well is marketing. How...
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3 min read
Joy Youell: Jun 18, 2024 10:49:18 AM
How do you know if a writer is any good or not? The classical way to vet a new writer you may be looking to hire for your company, or a freelancer...
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3 min read
Joy Youell: Jun 14, 2024 2:20:36 PM
Today, I want to walk you through how to build a sales pipeline. In other words, how do you build content that takes somebody from, let’s say, a cold...
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3 min read
Joy Youell: Jun 14, 2024 8:16:26 AM
Launching a podcast might seem straightforward, but there's more to it than meets the eye. With several intricate steps involved, it's essential to...
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3 min read
Joy Youell: Jun 14, 2024 8:02:12 AM
Creating an efficient and accessible internal resource center can drastically improve your team’s productivity and streamline operations. As someone...
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