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Technology

3 min read

Marketing Technology That's All ABout Data

Picture of Writing Team Writing Team: Jan 22, 2025 5:35:36 PM

Let's talk through marketing technology and understand how each piece fits into the puzzle of data-driven marketing success.

Marketing AI Technology
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Learn how industry leaders like Netflix, Amazon, and Starbucks turn data into winning marketing strategies. Practical guide with real-world examples for data-driven marketing success.

3 min read

Turning Data Insights into Marketing Gold

Picture of Writing Team Writing Team: Jan 22, 2025 5:30:43 PM

This is where the rubber meets the road—where we transform all those carefully collected and analyzed data points into tangible, impactful marketing...

Data Technology
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Evaluating tech stack additions with a focus on business goals ensures that every new tool serves a purpose and contributes to the organization’s growth.

4 min read

Evaluating Tech Stack Additions Through the Lens of Business Goals

Picture of Writing Team Writing Team: Nov 11, 2024 1:43:52 PM

New tools and platforms are constantly emerging, each promising to improve efficiency, enhance data insights, or drive growth. Yet, with the...

Marketing Business Technology
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Successfully integrating AI into an organization’s tech stack requires thorough planning....

4 min read

Overcoming the AI Integration Learning Curve

Picture of Writing Team Writing Team: Nov 11, 2024 1:25:26 PM

Integrating artificial intelligence (AI) into an organization’s tech stack requires careful planning, technical understanding, and daily effort to...

AI Technology
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