WOMEN'S HEALTH MARKETING

Because we need to take care of each other.

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Customer experience

Health marketing relies too heavily on clinical data. Patient journey narratives create deeper connection and trust. Here's how to ethically use storytelling in healthcare marketing without exploitation.

6 min read

Storytelling in Health Marketing: Patient Journey Narratives

Healthcare marketing has a storytelling problem. It either relies on sterile clinical data or exploits patient vulnerability for emotional...

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