WOMEN'S HEALTH MARKETING

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Storytelling

Health marketing relies too heavily on clinical data. Patient journey narratives create deeper connection and trust. Here's how to ethically use storytelling in healthcare marketing without exploitation.

6 min read

Storytelling in Health Marketing: Patient Journey Narratives

Picture of Women's Health Writing Team Women's Health Writing Team: Aug 29, 2025 3:46:14 PM

Healthcare marketing has a storytelling problem. It either relies on sterile clinical data or exploits patient vulnerability for emotional...

Storytelling Customer experience
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Learn strategies for representing sensitive topics like menstruation and reproductive anatomy, balancing bold visuals with platform compliance.

4 min read

Visual Storytelling in FemTech: Breaking Taboos Through Design

Picture of Women's Health Writing Team Women's Health Writing Team: Jan 31, 2025 5:49:31 PM

FemTech, a fast-growing sector focused on women’s health and wellness, faces unique challenges when it comes to visual storytelling. Visuals related...

Marketing Femtech Storytelling
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