AI in Marketing

Apple (2)

Apple's $500 million investment in MP Materials signals a strategic shift toward domestic rare earth production, challenging China's dominance in the critical minerals that power our digital world.

6 min read

Apple's $500 Million Rare Earth Investment

Writing Team: Jul 16, 2025 8:00:00 AM

Apple just made a $500 million bet on America's technological sovereignty, and it's a wager that could reshape the global supply chain for the...

Energy Apple

Apple's $14 billion interest in Perplexity AI threatens to destroy what makes the search engine special. Why this acquisition could kill innovation's brightest star.

5 min read

Rumor Has it Apple is Going to Buy Perplexity

Writing Team: Jun 24, 2025 8:00:00 AM

We finally have a search engine that doesn't suck. Perplexity AI has been a breath of fresh air in a world dominated by Google's increasingly...

Perplexity Apple

Apple's WWDC 2025 AI announcements offer familiar features with fresh paint. Live translation, Genmoji mixing, and developer access promise more than they deliver for marketers seeking real innovation.

3 min read

WWDC 2025: Apple's AI Half-Measures Feel Like Déjà Vu

Writing Team: Jun 11, 2025 8:00:00 AM

Here we are again, watching Apple present its annual "intelligence" showcase like a magician who keeps pulling the same rabbit from increasingly...

AI Technology Events Apple

Apple's new research exposes the fundamental flaws in AI reasoning models, revealing why the AGI hysteria is premature when AI still can't handle basic tasks consistently.

4 min read

AGI - Apple's Reality Check on Silicon Valley's Favorite Delusion

Writing Team: Jun 10, 2025 7:59:59 AM

Here's a fun party trick: next time someone breathlessly tells you we're "months away from AGI," ask them to explain why ChatGPT cited six entirely...

AI AI news Apple AGI

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS