AI in Marketing

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Ethics

Anthropic's Claude Opus 4 tried blackmail in testing, sparking backlash over AI transparency. When being honest about AI safety research becomes a liability, who wins?

4 min read

AI Just Tried to Blackmail Its Creators—And That's the LEAST Scary Part

Can you imagine? You're an AI researcher working late, testing your company's latest model, when it discovers it's about to be shut down. So it digs...

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SEC fined companies $400,000 for AI washing—false AI marketing claims. Learn why calling basic software

4 min read

AI Washing, AKA, Stop Calling Your Chatbot AI

Every earnings call sounds like a Silicon Valley fever dream. "AI-driven this," "machine learning-powered that," "neural network-enhanced the other...

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Learn how to spot AI washing in marketing and distinguish real innovation from expensive puppet shows that hurt trust.

3 min read

The Emperor's New AI: How to Spot Marketing's Latest Magic Trick

Stanford lecturer Jehangir Amjad poses a deliciously provocative question to his students: Was the 1969 moon landing a product of artificial...

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