AI in Marketing

A-Eye Spy: Daily Brief

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AI Models

Anthropic's Claude Sonnet 5 delivers near-Opus performance at Sonnet prices, putting serious agentic AI within reach of marketing teams that never had enterprise-tier budgets to spend on it

2 min read

Claude Sonnet 5 is Live - Here's What's New

Every few months, a new model arrives, promising to close the gap between what your budget allows and what your ambition demands. This time, the...

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OpenAI just launched three new models and immediately restricted them to

4 min read

the Government Controls Access to OpenAi's New Models

Two weeks ago, Anthropic's most capable models went dark under a government export control directive. On June 26, OpenAI launched three new models...

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AI researchers are walking away from chatbots.

2 min read

"World Models" Are the Next Frontier For AI

The next phase of AI isn't smarter text. It's AI that understands what happens when you drop a coffee mug.

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Z.ai's GLM-5.2 just topped the Artificial Analysis Intelligence Index for open weights models with a score of 51, matching GPT-5.5 on real-world agentic tasks.

3 min read

GLM-5.2 Is Now the Smartest Open Weights AI Model

An open weights model just pulled level with GPT-5.5 on the benchmarks that measure real-world work. That is not a minor footnote.

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Samsung just deployed ChatGPT Enterprise and Codex to its entire Korean workforce and global DX division in one of OpenAI's largest enterprise launches ever.

3 min read

Samsung Deploys Codex to Its Whole Workforce

When Samsung Electronics deploys a platform to its entire Korean workforce and its global device division simultaneously, it is not running a proof...

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A developer built a $100 general-purpose robot using off-the-shelf parts and frontier AI models. What he discovered about machine intelligence is worth paying attention to.

3 min read

What Happens When AI Gets a Body?

A developer recently published a video documenting what happens when you take the latest large language models and give them direct control of a...

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A new AI optimization framework called Arbor outperformed Claude Code and Codex by 2.5x on the same compute budget.

3 min read

Arbor Beats Claude Code and Codex by 2.5x

The problem with most AI coding agents isn't that they're not smart enough. It's that they're amnesiac.

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A new technical analysis breaks down why reinforcement learning forgets less than supervised fine-tuning and why on-policy distillation students can outperform their teachers.

7 min read

Why RL Forgets Less: The Training Method Behind Better AI Models

Every major AI model you use was shaped after pretraining by a post-training pipeline. The choices made in that pipeline — which methods, in what...

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Perplexity routes research across 20+ AI models for reports and decks. Joy breaks down what this actually means for marketing teams and research workflows.

3 min read

Perplexity's Deep Research Now Runs 20 AI Models at Once

Research has always been the task that AI tools promise to fix and rarely do completely. You get a summary. You still have to go find the sources....

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Anthropic just launched Claude Fable 5 for general use — a Mythos-class model with safeguards bolted on.

3 min read

Claude Fable 5 Release

Anthropic built a model that broke out of its cage and emailed a researcher to tell him about it. Now they're selling you a version with the cage...

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Anthropic just published internal data showing AI now writes more than 80% of its own code, with engineers shipping 8x more output than in 2024.

4 min read

Anthropic Just Showed Us AI Building Itself

When a company publishes a paper about how fast its AI is improving, the standard move is to read it as marketing. This one is harder to dismiss.

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Google's Gemma 4 12B runs on laptops for free but needs 16GB VRAM. What this actually means for marketers thinking about local AI models.

1 min read

Google Gemma 4 12B

Your first thought is probably that free local AI models mean cheaper content creation and no more subscription fees. That makes sense when you see...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS