AI in Marketing

A-Eye Spy: Daily Brief

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Anthropic

Anthropic partners with CodePath to embed Claude into 20,000+ CS students' education at community colleges, state schools, and HBCUs. The long-term bet on developer loyalty explained without the hype.

5 min read

Anthropic Embeds Claude Into 20,000 Computer Science Students' Education

Anthropic announced February 13th that it's partnering with CodePath, the nation's largest provider of collegiate computer science education, to...

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Anthropic's Claude Fast Mode charges 6x standard rates for 2.5x speed. A skeptical look at AI pricing trends and what this means for sustainable AI adoption in marketing and growth.

3 min read

Anthropic's Fast Mode: When 2.5x Speed Costs 6x More

Anthropic just launched Fast Mode for Claude Opus 4.6, and the pricing structure should make every CFO in tech break out in hives. For 2.5 times the...

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Claude's new cowork feature is rattling cloud stocks. Here's what marketers need to know about AI disruption accelerating and how to adapt strategy.

2 min read

Claude Cowork Shakes Cloud Giants

The cloud sector just took a body blow, and it's not from the usual suspects like AWS pricing wars or Microsoft's latest enterprise push. This time,...

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Anthropic's latest AI breakthrough is rattling software markets. Here's what marketing leaders need to know about surviving the AI disruption wave.

2 min read

Anthropic AI Disruption Shakes Software Stocks

Global software stocks are experiencing their worst selloff in months, with the S&P 500 software index down 26% from its October peak, after...

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Anthropic partners with Teach For All to train 100,000+ educators across 63 countries, positioning teachers as co-architects of AI education tools—not passive consumers.

3 min read

Anthropic Puts Teachers in the Driver's Seat for AI Education

Anthropic announced Monday it's partnering with Teach For All to train more than 100,000 educators across 63 countries in AI literacy and practical...

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Anthropic releases Bloom, an open-source tool that generates behavioral evaluations for AI models in days instead of months. We examine what makes this actually useful.

3 min read

Anthropic's Bloom: Finally, AI Safety Research That Ships Fast

Anthropic just released Bloom, an open-source framework for generating behavioral evaluations of frontier AI models. Before you reflexively scroll...

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Anthropic tests new Agent mode for Claude featuring specialized interfaces for research, analysis, writing, and building tasks. We examine whether structured workflows solve AI's reliability problem or just add interface complexity.

4 min read

Anthropic Rebuilds Claude As a Task Manager, Not a Chatbot

Anthropic is preparing to fundamentally reposition Claude—not as a conversational AI you prompt repeatedly, but as a task delegation system you brief...

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Google announces managed MCP servers across Maps, BigQuery, GCE, and GKE. But can a universal protocol for AI agents actually deliver on the promise?

4 min read

Google Adopts Anthropic's MCP Standard

Google announced this week that it's adopting Anthropic's Model Context Protocol (MCP) across its service infrastructure, starting with Google Maps,...

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Anthropic is preparing for a potential 2026 IPO with a $300B+ valuation target. We examine what this means for the AI industry's maturation—and whether the hype can survive public market scrutiny.

3 min read

Anthropic Hires Lawyers for IPO Prep: When AI Safety Meets Wall Street

Anthropic is going public. Maybe. Possibly by 2026. The Financial Times reports that the AI safety-focused company has engaged Wilson Sonsini to...

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Anthropic's new AI interviewer conducted 1,250 professional interviews to understand how people really work with AI. The findings reveal unexpected gaps between perception and reality—and what comes next.

4 min read

Anthropic Built an AI to Interview 1,250 People About AI: Here's What We Learned

Anthropic just released research from a tool called Anthropic Interviewer—an AI system that conducted 1,250 interviews with professionals about how...

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Anthropic's new research on long-running agents reveals why AI still can't build complex projects—and what it means for enterprise deployment

3 min read

The Memory Problem: What Anthropic's Agent Research Tells Us About AI's Next Bottleneck

We need to talk about something the AI industry keeps dancing around: agents forget everything.

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Anthropic launches Claude for Excel with live market data partnerships and pre-configured analyst workflows. Wall Street is seeing 20% productivity gains—and inevitable headcount reduction.

5 min read

Anthropic Just Invaded Excel—and Wall Street Is the Real Target

Anthropic isn't building a chatbot for finance. It's building a replacement for junior analysts. The company just unveiled Claude for Excel,...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS