AI in Marketing

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4 min read

PwC's 2026 AI Study: The Companies Winning With AI Aren't the Ones Using It Most

Writing Team: Apr 24, 2026 12:00:00 AM

A new PwC study of 1,217 senior executives across 25 sectors has found that 74% of AI's economic value is captured by just 20% of organizations,...

Research Business AI Adoption

UBS upgraded Tesla to Neutral and raised its price target to $352, citing the company's physical AI potential. Here's what the numbers actually show and what the pivot means.

3 min read

Tesla's Physical AI Pivot: What the UBS Numbers Tell Us

Writing Team: Apr 22, 2026 12:00:00 AM

UBS upgraded Tesla from Sell to Neutral on April 14, raising its price target to $352 and pushing shares roughly 3.3% higher in a single session. The...

Business AI Investment Markets

A new Harvard Business Review study found that AI models consistently produce biased, generic business strategy advice — regardless of how well you prompt them.

3 min read

Harvard Research Says AI Business Strategy Is "Trendslop"

Writing Team: Apr 21, 2026 12:00:02 AM

A study published in the Harvard Business Review tested the world's leading large language models — including GPT-5, Claude, Gemini, and Grok —...

Research Business Chatbot

ServiceNow's CEO reveals new AI-driven business model. Here's what it means for marketing teams and how to adapt your AI strategy accordingly.

2 min read

ServiceNow's AI Business Model: What Marketers Need to Know

Writing Team: Apr 5, 2026 11:59:59 PM

While everyone's been debating whether AI will replace humans, ServiceNow's CEO just quietly showed us what actually happens when enterprise software...

Business AI Adoption

AI scientist and investor Rana el Kaliouby says AI is a boys' club — and that without intervention, the wealth gap between men and women will widen significantly. Here's the argument and why it deserves attention.

3 min read

AI Is Creating Enormous Wealth, But Not For Women

Writing Team: Mar 25, 2026 11:59:59 PM

The economic opportunity inside AI is real. So is the question of who it's flowing to.

Business AI Investment Economics

Perplexity is adding Skills — reusable workflow instructions — to its Computer platform, plus a document review feature called Final Pass. Here's what the features signal about where Perplexity is headed and what it means for professional AI users.

3 min read

Perplexity Is Building a Work Platform

Writing Team: Mar 16, 2026 8:00:01 AM

Perplexity launched Computer in late February — a $200/month agentic platform for Max subscribers that orchestrates 19 AI models across complex,...

Business Perplexity AI Capabilities

February's 92,000 job losses aren't AI's fault — they're the predictable result of companies deploying AI without judgment. The technology isn't the problem. The abdication of responsibility is.

2 min read

Don't Blame the AI For Layoffs: Blame the Companies That Handed It the Keys

Writing Team: Mar 11, 2026 8:00:01 AM

92,000 jobs lost in February. Unemployment at 4.4%. And everyone's pointing at artificial intelligence like it showed up uninvited.

Business AI Jobs Economy

Kanazawa University researchers built VEEM-ZEB—AI digital twin that simulates zero-energy building performance in real time as architects design. Runs 48,000 scenarios testing energy use and comfort simultaneously. Replaces static simulations with continuous feedback.

5 min read

AI Digital Twin Simulates Zero-Energy Buildings in Real Time

Writing Team: Feb 19, 2026 7:59:59 AM

Researchers at Kanazawa University just solved a problem that's been forcing architects to make critical energy decisions blindly: they built an...

Business Energy AI Investment

UK ad agencies lost 14.3% of staff in 2025—the largest exodus on record. Creative agencies shed 2,000+ positions. Workers under 25 declined 19.2%. Graduate recruitment collapsed. AI-driven job cuts expected to triple in 2026. The employment impact explained.

6 min read

is the Creative Agency Model Dead? Death by AI?

Writing Team: Feb 17, 2026 1:57:38 PM

UK advertising agencies experienced their largest annual staff decline on record in 2025, with creative agencies—the sector most exposed to AI...

Business Team Creative Jobs

Alphabet's SEC filing reveals new AI risks including potential ad business cannibalization and excess capacity concerns as the company plans a $20B bond sale to fund infrastructure.

4 min read

Alphabet Admits What We've All Been Thinking: AI Is Expensive and...

Writing Team: Feb 13, 2026 7:59:59 AM

Google's parent company just did something unusual for a tech giant riding high on AI hype: it told the truth about what this costs and what could go...

Business Google Markets

A modern corporate office, business people in silhouette analyzing data

2 min read

AI Risk Barometer 2026: Why Marketers Must Plan Now

Writing Team: Jan 16, 2026 8:00:01 AM

The Allianz Risk Barometer 2026 just dropped a reality check that every marketer using AI needs to hear: AI risks have made the biggest jump in...

Marketing AI Strategy Business

Professional business boardroom scene with diverse executives examining AI charts

2 min read

AI Reality Check: What Business Leaders Actually Think

Writing Team: Jan 15, 2026 8:00:01 AM

Let's cut through the noise. While tech evangelists and doom-scrollers debate AI's future, business leaders are dealing with the messy reality of...

Marketing Strategy Business Leadership AI Adoption

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS

A-Eye Spy: Daily Brief

Business

10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)