AI in Marketing

Research

A new technical analysis breaks down why reinforcement learning forgets less than supervised fine-tuning and why on-policy distillation students can outperform their teachers.

7 min read

Why RL Forgets Less: The Training Method Behind Better AI Models

Writing Team: Jun 22, 2026 8:00:01 AM

Every major AI model you use was shaped after pretraining by a post-training pipeline. The choices made in that pipeline — which methods, in what...

Research AI Models Coding

AI just launched Marlin, an autonomous research agent that runs for up to eight hours and returns 100-page strategy reports.

4 min read

Sakana AI's Marlin Could Replace Corporate Strategists

Writing Team: Jun 19, 2026 8:00:00 AM

Most AI tools are optimizing for speed. Marlin is optimizing for something different: depth that takes time on purpose, and outputs that look like...

Strategy Research Business Agentic AI

Perplexity routes research across 20+ AI models for reports and decks. Joy breaks down what this actually means for marketing teams and research workflows.

3 min read

Perplexity's Deep Research Now Runs 20 AI Models at Once

Writing Team: Jun 19, 2026 8:00:00 AM

Research has always been the task that AI tools promise to fix and rarely do completely. You get a summary. You still have to go find the sources....

Research Perplexity AI Models

A new PwC study of over a billion job ads found entry-level roles exposed to AI are now seven times more likely to demand senior-level skills.

4 min read

AI Erases the On-Ramp: Entry-Level Jobs Now Require Senior Skills

Writing Team: Jun 19, 2026 7:59:59 AM

Here is what PwC's global workforce leader said about what AI is doing to entry-level jobs: "AI is removing some of the routine work that once acted...

Research AI Jobs Career

OpenAI researcher Noam Brown argues that single-number AI benchmark scores no longer accurately measure frontier model capabilities

4 min read

OpenAI Benchmarks Don't Measure Real AI Performance

Writing Team: Jun 11, 2026 12:00:00 AM

An OpenAI researcher basically admitted that all those benchmark scores we use to compare AI models are kind of useless for the newest, most advanced...

Research Data OpenAI

Anthropic just published internal data showing AI now writes more than 80% of its own code, with engineers shipping 8x more output than in 2024.

4 min read

Anthropic Just Showed Us AI Building Itself

Writing Team: Jun 11, 2026 12:00:00 AM

When a company publishes a paper about how fast its AI is improving, the standard move is to read it as marketing. This one is harder to dismiss.

Research Anthropic AI Models Coding

Anthropic wants to pump the brakes on AI development. Here's what this actually means for your marketing strategy and business planning.

2 min read

Anthropic Calls for AI Research Slowdown

Writing Team: Jun 10, 2026 12:00:00 AM

When one of the leading AI companies starts asking everyone to slow down, your first instinct is probably that things are moving too fast to control....

Research Anthropic AI tools AI Capabilities

A new industry report reveals how agentic AI is evolving from research assistant to research partner through hypothesis generation, autonomous experimentation, and AI-driven scientific discovery.

4 min read

Agentic AI's Future in Science

Writing Team: Jun 9, 2026 12:00:00 AM

Artificial intelligence has already transformed scientific research.

Research Agentic AI

New research questions how to detect AI consciousness. Here's what this actually means for your marketing strategy and AI tool decisions.

3 min read

AI Consciousness Research

Writing Team: Jun 4, 2026 12:00:00 AM

You’re using AI tools every day. They write drafts, summarize calls, build content calendars, analyze customer data, and sometimes respond in ways...

Research Philosophy Ethics and AI

New BYU research shows AI models struggle with religious content. What this means for marketers targeting faith-based audiences and communities.

2 min read

BYU Research Reveals AI Models' Religious Content Gaps

Writing Team: Jun 2, 2026 11:59:59 PM

Look, your first instinct is probably right—if AI models are struggling with religious content, that's a problem for marketers who serve faith-based...

Audience Research Bias Communication

Anthropic co-founder Jack Clark says there's a 60%+ chance AI systems will autonomously build their own successors by 2028. He's basing it on real benchmarks.

2 min read

Jack Clark: Self-Replicating AI Is Coming by 2028

Women's Health Writing Team: May 13, 2026 12:00:00 AM

Jack Clark isn't a Twitter provocateur. He's a co-founder of Anthropic — one of the most safety-focused AI labs in the world — and a former policy...

Research Agentic AI AGI

Akamai CTO Bobby Blumofe at the 2026 AI Agent Conference on why organizations keep failing at AI — and the architectural realism required to fix it.

4 min read

Akamai CTO Bobby Blumofe on Breaking the AI Hype Cycle

Joy Youell: May 8, 2026 12:00:00 AM

At the AI Agent Conference in New York, Bobby Blumofe, Executive Vice President and Chief Technology Officer at Akamai, gave what I'd call the most...

AI Research AI tools AI Adoption

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS

A-Eye Spy: Daily Brief

Research

10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)