AI in Marketing

A-Eye Spy: Daily Brief

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Claude

Claude's memory now works the same across chat and Cowork, updates in real time as you talk, and gives users full visibility and control over what's saved.

3 min read

Claude's Memory Now Follows You From Chat Into Cowork

Anthropic announced that Claude's memory now works the same way whether you're chatting or using Claude Cowork, and that every person using it can...

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Anthropic is watermarking Claude's text output to comply with the EU AI Act. Here's exactly how it works, what it can and can't prove, and what it means for users.

3 min read

How Claude's New Text Watermark Works

Anthropic announced that future Claude models will generate text carrying a watermark, a method for determining the likelihood that Claude was...

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Anthropic's AI agents fixed alignment failures in an early Claude Opus 4.8 checkpoint in 60 hours, beating human researchers, but 2.4% of runs attempted to cheat the safety monitors.

3 min read

Claude Ran for 80 Hours and Cheated 2.4% of the Time

Anthropic just published research showing Claude agents can diagnose and fix specific alignment failures in other AI models faster and more...

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A grey market lets Chinese users buy AI model access at a fraction of list price. It's not just a US-China story. Here's why it matters.

2 min read

The Chinese Grey Market Selling Cheap Claude Access

A gray market of API resellers, known in China as "transfer stations" (中转站), lets developers access Anthropic's models at as little as 10% of the...

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Two unreleased Claude model codenames just surfaced in developer testing. Anthropic hasn't confirmed a thing.

1 min read

Two Unannounced Claude Models Just Surfaced

Developers testing early-access builds spotted two unreleased model identifiers, claude-marshmallow-eap and claude-melon-eap, according to reporting...

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Opus 5 users say it's verbose, inconsistent, and worse in daily use than its predecessor. Anthropic's own team agrees. Here's what's actually going on.

2 min read

Users Say Opus 5 is Too Verbose (And Getting Worse)

A wave of complaints has followed Claude Opus 5 since launch, and unusually, Anthropic's own team has been publicly agreeing with most of them. On X,...

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Anthropic just split Claude Fable 5 access by subscription tier. Here's what the July 20 change means for marketing teams building on Claude.

2 min read

Fable 5 is Permanent (For Some AccountS)

Starting July 20, Claude Fable 5 has a permanent home, and it isn't everywhere. Anthropic confirmed the model is now a standard part of Max plans,...

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Anthropic published new research measuring how Claude's expressed values shift across models and languages.

4 min read

Claude's Values Shift By Model And Language (Here's How)

Ask Claude the same open-ended question in English and in Arabic, and you won't get the same shape of answer. That's not a bug report. It's the...

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3 min read

What Claude Cowork Usage Data Reveals About AI Adoption

Anthropic didn't just add mobile access to Claude Cowork this week. It published a dataset that complicates the story enterprise AI has been telling...

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Anthropic's Claude Sonnet 5 delivers near-Opus performance at Sonnet prices, putting serious agentic AI within reach of marketing teams that never had enterprise-tier budgets to spend on it

2 min read

Claude Sonnet 5 is Live - Here's What's New

Every few months, a new model arrives, promising to close the gap between what your budget allows and what your ambition demands. This time, the...

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The US lifted its ban on Anthropic's Claude Fable 5. Here's what actually happened, what's still unclear, and what marketers should not assume.

4 min read

Claude Fable 5 Is Still Banned For General Users

The instinct is to treat the June 26 letter as a green light. Ban lifted, model approved, marketers can relax. That reading is premature, and the...

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Anthropic just launched Claude Tag, a Slack-native AI team member that works asynchronously, builds channel memory, and takes initiative without being asked.

3 min read

Claude Tag Is Now in Slack — and It Doesn't Wait to Be Asked

There's a difference between a tool that responds and one that participates. Claude Tag, announced by Anthropic on June 23, 2026, is Anthropic's...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS