AI in Marketing

Claude

ByteDance's Seed2.0 matches Western AI models on benchmarks while costing one-tenth the price—$0.47 vs $5.00 per million input tokens. The pricing pressure Western AI companies can't answer explained.

6 min read

ByteDance's Seed2.0 Costs One-Tenth of Claude Opus

Writing Team: Feb 18, 2026 8:00:00 AM

ByteDance released Seed2.0 on February 14th, and the story is becoming uncomfortably repetitive: Chinese AI models matching Western competitors on...

Claude AI Models Bytedance

Anthropic embeds Claude into 20,000 students' CS curricula via CodePath and hits App Store #7 after Super Bowl ads—while holding just 2-3.5% market share against ChatGPT's 68% and Gemini's 18%. The education gambit explained.

5 min read

Anthropic Earns #7 Download Spot in Appstore After Superbowl Commercial

Writing Team: Feb 17, 2026 8:00:00 AM

While Anthropic embeds Claude into 20,000 computer science students' curricula and celebrates a Super Bowl-fueled app store surge, the company is...

App marketing Claude Apple

Anthropic CEO Dario Amodei warns competitors like OpenAI

4 min read

Anthropic's CEO Just Called Out OpenAI's $10 Trillion Gamble

Writing Team: Feb 17, 2026 7:59:59 AM

Dario Amodei thinks his competitors are buying compute like teenagers with their parents' credit card. And he might be the only honest person in the...

Claude OpenAI Values

Most AI outputs suck because you're using the wrong tool. This side-by-side comparison of Claude, Gemini, Copilot, and Perplexity reveals which AI actually follows instructions.

3 min read

Comparing AI Systems for Content Creation

Joy Youell: Feb 13, 2026 12:00:00 AM

We need to talk about AI slop. You know what I'm talking about—those generic, lifeless outputs that sound like they were written by a committee of...

Perplexity Claude ChatGPT

Claude's new cowork feature is rattling cloud stocks. Here's what marketers need to know about AI disruption accelerating and how to adapt strategy.

2 min read

Claude Cowork Shakes Cloud Giants

Writing Team: Feb 9, 2026 8:00:01 AM

The cloud sector just took a body blow, and it's not from the usual suspects like AWS pricing wars or Microsoft's latest enterprise push. This time,...

Claude Anthropic B2B Marketing

Anthropic releases Bloom, an open-source tool that generates behavioral evaluations for AI models in days instead of months. We examine what makes this actually useful.

3 min read

Anthropic's Bloom: Finally, AI Safety Research That Ships Fast

Writing Team: Dec 23, 2025 6:59:59 AM

Anthropic just released Bloom, an open-source framework for generating behavioral evaluations of frontier AI models. Before you reflexively scroll...

Research Claude Anthropic AI Testing

Anthropic tests new Agent mode for Claude featuring specialized interfaces for research, analysis, writing, and building tasks. We examine whether structured workflows solve AI's reliability problem or just add interface complexity.

4 min read

Anthropic Rebuilds Claude As a Task Manager, Not a Chatbot

Writing Team: Dec 18, 2025 7:00:00 AM

Anthropic is preparing to fundamentally reposition Claude—not as a conversational AI you prompt repeatedly, but as a task delegation system you brief...

Agentic AI Claude Anthropic

Anthropic's new AI interviewer conducted 1,250 professional interviews to understand how people really work with AI. The findings reveal unexpected gaps between perception and reality—and what comes next.

4 min read

Anthropic Built an AI to Interview 1,250 People About AI: Here's What We Learned

Writing Team: Dec 8, 2025 8:00:01 AM

Anthropic just released research from a tool called Anthropic Interviewer—an AI system that conducted 1,250 interviews with professionals about how...

Claude Anthropic AI Models

Anthropic's new research on long-running agents reveals why AI still can't build complex projects—and what it means for enterprise deployment

3 min read

The Memory Problem: What Anthropic's Agent Research Tells Us About AI's Next Bottleneck

Writing Team: Dec 1, 2025 8:00:04 AM

We need to talk about something the AI industry keeps dancing around: agents forget everything.

Agentic AI Claude Anthropic

Anthropic claims Chinese hackers used Claude for

5 min read

Anthropic Claims "90% Autonomous" AI Hacking Campaign

Writing Team: Nov 19, 2025 7:00:00 AM

Anthropic announced last week that it detected what it called the "first reported AI-orchestrated cyber espionage campaign," claiming Chinese...

Cybersecurity Claude AI technology Computing

Anthropic's Claude gets persistent memory with full transparency—users can see, edit, and partition what's remembered. Plus: memory portability and no lock-in. This is how AI memory should have worked from the start.

4 min read

Claude Gets Memory—And Anthropic Just Leapfrogged OpenAI on Transparency

Writing Team: Oct 29, 2025 8:00:01 AM

Anthropic announced this week that Claude is getting persistent memory across conversations. Starting today for Max subscribers (rolling out to Pro...

Claude Anthropic AI Models

Anthropic's Claude Sonnet 4.5 scores 77.2% on SWE-bench Verified, maintains focus for 30+ hours, and dominates 42% of the enterprise coding market. This is what AI-assisted development was supposed to look like.

5 min read

Claude Sonnet 4.5 Can Code For 30 Hours Straight

Writing Team: Oct 2, 2025 8:00:02 AM

Anthropic just released Claude Sonnet 4.5, and the performance numbers tell a story about what happens when you optimize relentlessly for one thing:...

Claude Large language models AI Models Coding

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS

AI in Marketing

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Claude

10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)