AI in Marketing

A-Eye Spy: Daily Brief

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Claude

Anthropic just gave enterprise IT teams centralized control over Claude's MCP connectors through their identity provider.

2 min read

Claude Answers A Key Enterprise Security Question

The number one reason enterprises stall on Claude adoption isn't capability. It's control.

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Claude Code now builds live, shareable artifacts from your active session — turning engineering work into visual pages that update themselves in real time.

2 min read

Claude Code Now Supports Artifacts, Live

Anthropic shipped something quietly useful this week.

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Anthropic just walked back a billing change for its Claude Agent SDK hours before it took effect. Here's what it means for developers and the AI companies quietly subsidizing power users.

3 min read

Anthropic Blinked: What the Claude Agent SDK Pricing Pause Tells Us

The most revealing thing Anthropic said wasn't the announcement. It was what they said back in April, before they paused it: "Our subscriptions...

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Anthropic just launched Claude Fable 5 for general use — a Mythos-class model with safeguards bolted on.

3 min read

Claude Fable 5 Release

Anthropic built a model that broke out of its cage and emailed a researcher to tell him about it. Now they're selling you a version with the cage...

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Claude Opus 4.8 beats GPT-5.5 on benchmarks, but what does this actually mean for your marketing? Skip the hype and get the practical read.

4 min read

Claude Opus 4.8 vs GPT-5.5 = A Fair Fight?

So Claude Opus 4.8 beat GPT-5.5 on some benchmarks and made AI agents "smarter and more honest." Your first instinct is probably to wonder if you...

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Anthropic just got EU approval for their Mythos AI model after security review. Here's what marketers should actually know about this development.

1 min read

Anthropic's EU Mythos Model

Okay, so Anthropic just got EU approval for something called their "Mythos AI model" after a security review. The natural reaction is to think this...

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Anthropic more than doubled its Claude Code average cost estimate — from $6 to $13 per developer per active day — in a quiet website update. Here's what changed, why it matters for engineering teams, and what the broader AI pricing trajectory looks like.

3 min read

Anthropic Doubled Its Claude Code Cost Estimate

On April 15, Anthropic updated its Claude Code pricing documentation with a number that more than doubled its previous public estimate. The average...

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A developer published OpenMythos — an open-source attempt to reconstruct Claude Mythos, Anthropic's unreleased cybersecurity AI. It has 10,000 GitHub stars, uses only public research, and raises a serious question about whether AI containment strategies actually hold.

3 min read

Someone Is Trying to Reverse-Engineer Anthropic's AI

Anthropic has a model it won't release. Someone on GitHub is trying to rebuild it from scratch anyway.

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Learn how to build custom Claude AI Skills to automate workflows, improve AI responses, and create smarter outputs for marketing, strategy, sales, and business operations. Discover practical ways to customize Claude for your exact workflow.

3 min read

Smart Businesses Are Building Claude Skills

Most people are still using Claude like a chatbot.

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Learn how to customize Claude AI for your team and personal workflow using organization and user instructions. Improve AI responses, save time, and create smarter, more strategic outputs with these simple customization tips.

2 min read

Fix Claude’s Annoying Responses With These 2 Settings

Most people use Claude “out of the box” — and that’s exactly why they get inconsistent, generic, or overly verbose responses.

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Anthropic's new

2 min read

Anthropic Enables "Dreams"

Anthropic just released a Research Preview feature called Dreams — a background process that lets AI agents do something eerily human: sleep on it.

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Claude Design lets you build a brand-specific AI design system and generate on-brand creative assets in minutes. Here's exactly how to set it up for real results.

4 min read

How to Set Up Claude Design

Most AI tools that claim to do design produce something that looks vaguely right and completely off-brand. Claude Design is different — not because...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS