AI in Marketing

A-Eye Spy: Daily Brief

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ChatGPT

Learn how to use AI and Perplexity to analyze competitor content strategy, uncover topic gaps, benchmark posting cadence, and refine your brand positioning.

3 min read

How to Use AI for Competitor Content Analysis

Picture of Joy Youell Joy Youell: Feb 25, 2026 8:00:01 AM

Competitor analysis is no longer just about pricing pages and product comparisons.

Gemini Perplexity Competitive Analysis ChatGPT
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Learn how to use ChatGPT to analyze competitor keyword gaps, prioritize high-value SEO opportunities, and build a data-driven content strategy in minutes.

3 min read

How to Use ChatGPT for Competitor Keyword Gap Analysis

Picture of Joy Youell Joy Youell: Feb 25, 2026 8:00:00 AM

Most marketers know how to run a competitor keyword gap analysis.

seo Competitive Analysis ChatGPT Keywords
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Use ChatGPT to prevent duplicate content and keyword cannibalization by cross-checking your keyword list against your sitemap before publishing new SEO content.

3 min read

How to Prevent Duplicate Content and Keyword Cannibalization Using ChatGPT

Picture of Joy Youell Joy Youell: Feb 19, 2026 2:27:34 PM

As AI content production increases, so does one major SEO risk:

seo Website ChatGPT Keywords
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Most AI outputs suck because you're using the wrong tool. This side-by-side comparison of Claude, Gemini, Copilot, and Perplexity reveals which AI actually follows instructions.

3 min read

Comparing AI Systems for Content Creation

Picture of Joy Youell Joy Youell: Feb 13, 2026 12:00:00 AM

We need to talk about AI slop. You know what I'm talking about—those generic, lifeless outputs that sound like they were written by a committee of...

Perplexity Claude ChatGPT
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OpenAI is bringing ads to ChatGPT. Here's what marketing professionals need to understand about this game-changing development and its implications.

2 min read

ChatGPT Ads Are Coming: What Marketers Need to Know

Picture of Writing Team Writing Team: Jan 26, 2026 8:00:00 AM

OpenAI just dropped news that's going to reshape how we think about AI advertising: ChatGPT is getting ads. While the tech world debates the ethical...

Ads ChatGPT AI Adoption
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ChatGPT adds personalization controls for warmth, enthusiasm, headers, and emoji use. We examine whether adjusting AI personality actually changes anything meaningful.

3 min read

ChatGPT Drops New Personality Sliders

Picture of Writing Team Writing Team: Dec 23, 2025 8:00:00 AM

OpenAI just rolled out granular personality controls for ChatGPT, letting users adjust "warmth," "enthusiasm," "headers & lists," and "emoji" usage...

Chatbot AI Models ChatGPT
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OpenAI launches Academy for News Organizations with training on AI tools for journalism. We examine what's really at stake when the tech becomes the teacher.

2 min read

OpenAI Wants to Teach Journalists How to Use AI. Should We Be Worried?

Picture of Writing Team Writing Team: Dec 22, 2025 7:00:00 AM

OpenAI just announced the OpenAI Academy for News Organizations—a "learning hub" where journalists can learn how to use AI tools for reporting,...

OpenAI AI news Journalism ChatGPT
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OpenAI plans adult content for ChatGPT by Q1 2026, pending age verification accuracy. The real question: who asked for this?

4 min read

ChatGPT's 'Adult Mode' Arrives Q1 2026

Picture of Writing Team Writing Team: Dec 15, 2025 8:00:01 AM

OpenAI's CEO of Applications, Fidji Simo, confirmed during a Thursday briefing that ChatGPT will debut "adult mode" in the first quarter of 2026. The...

OpenAI AI Models ChatGPT
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OpenAI's GPT-5.2 just solved an unsolved statistics problem. We unpack what that means for scientific research—and why the real work is just beginning.

2 min read

GPT-5.2 Solves an Open Math Problem. Now What?

Picture of Writing Team Writing Team: Dec 15, 2025 12:00:01 AM

OpenAI announced this week that GPT-5.2 Pro solved an open research problem in statistical learning theory without human scaffolding. Not "helped...

AI OpenAI AI Models ChatGPT
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OpenAI declares code red as Gemini 3 surges, pausing commercial projects to focus on model improvements. What the internal scramble means for marketers relying on ChatGPT.

3 min read

OpenAI Declares "Code Red"

Picture of Writing Team Writing Team: Dec 5, 2025 8:00:01 AM

Sam Altman doesn't use the phrase "code red" lightly. When the OpenAI CEO declares an internal emergency and yanks engineers off revenue-generating...

OpenAI AI news ChatGPT
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OpenAI tests Memory Search for ChatGPT as GPT-5.2 rumors grow. Does searchable memory solve real problems or just patch poor implementation? What it means for power users.

3 min read

Memory Search: OpenAI's Answer to the Problem Nobody Knew They Had

Picture of Writing Team Writing Team: Dec 4, 2025 10:37:31 AM

OpenAI is testing a "Memory Search" feature for ChatGPT that lets users query stored information directly instead of scrolling through an...

OpenAI AI Models ChatGPT
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Target integrates ChatGPT for shopping assistance and deploys AI across 18,000 employees. We examine whether conversational commerce solves real problems or just adds friction with a chatbot interface.

4 min read

Target's ChatGPT Shopping Assistant

Picture of Writing Team Writing Team: Nov 24, 2025 7:00:02 AM

Target just announced they're bringing shopping to ChatGPT.

Ecommerce Chatbot ChatGPT Retail
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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS

Get Joy’s 10 go-to AI prompts