AI in Marketing

A-Eye Spy: Daily Brief

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ChatGPT

ChatGPT adds personalization controls for warmth, enthusiasm, headers, and emoji use. We examine whether adjusting AI personality actually changes anything meaningful.

3 min read

ChatGPT Drops New Personality Sliders

OpenAI just rolled out granular personality controls for ChatGPT, letting users adjust "warmth," "enthusiasm," "headers & lists," and "emoji" usage...

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OpenAI launches Academy for News Organizations with training on AI tools for journalism. We examine what's really at stake when the tech becomes the teacher.

2 min read

OpenAI Wants to Teach Journalists How to Use AI. Should We Be Worried?

OpenAI just announced the OpenAI Academy for News Organizations—a "learning hub" where journalists can learn how to use AI tools for reporting,...

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OpenAI plans adult content for ChatGPT by Q1 2026, pending age verification accuracy. The real question: who asked for this?

4 min read

ChatGPT's 'Adult Mode' Arrives Q1 2026

OpenAI's CEO of Applications, Fidji Simo, confirmed during a Thursday briefing that ChatGPT will debut "adult mode" in the first quarter of 2026. The...

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OpenAI's GPT-5.2 just solved an unsolved statistics problem. We unpack what that means for scientific research—and why the real work is just beginning.

2 min read

GPT-5.2 Solves an Open Math Problem. Now What?

OpenAI announced this week that GPT-5.2 Pro solved an open research problem in statistical learning theory without human scaffolding. Not "helped...

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OpenAI declares code red as Gemini 3 surges, pausing commercial projects to focus on model improvements. What the internal scramble means for marketers relying on ChatGPT.

3 min read

OpenAI Declares "Code Red"

Sam Altman doesn't use the phrase "code red" lightly. When the OpenAI CEO declares an internal emergency and yanks engineers off revenue-generating...

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OpenAI tests Memory Search for ChatGPT as GPT-5.2 rumors grow. Does searchable memory solve real problems or just patch poor implementation? What it means for power users.

3 min read

Memory Search: OpenAI's Answer to the Problem Nobody Knew They Had

OpenAI is testing a "Memory Search" feature for ChatGPT that lets users query stored information directly instead of scrolling through an...

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Target integrates ChatGPT for shopping assistance and deploys AI across 18,000 employees. We examine whether conversational commerce solves real problems or just adds friction with a chatbot interface.

4 min read

Target's ChatGPT Shopping Assistant

Target just announced they're bringing shopping to ChatGPT.

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Google launches Gemini 3 Pro with

3 min read

Google Launches Gemini 3: The Anti-ChatGPT

Google just launched Gemini 3, and the subtext is louder than the actual text: we're not ChatGPT, and that's the point.

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OpenAI claims ChatGPT's notorious em dash problem is fixed—if you configure custom instructions. A snarky deep-dive into the punctuation panic that broke the internet's brain.

2 min read

OpenAI Finally Defeats the Em Dash—Or So They Claim

The em dash has fallen. After months of collective hysteria, public shaming, and amateur internet sleuthing that would make McCarthy blush, OpenAI...

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OpenAI's GPT-5.1 prompting guide documents production-tested implementation patterns including reasoning calibration, none mode capabilities, named tools, and systematic prompt debugging methodology.

3 min read

OpenAI Releases GPT-5.1 Prompting Guide

OpenAI has published a comprehensive prompting guide for GPT-5.1, their newest flagship model. The guide documents technical patterns developed...

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PayPal integrates with ChatGPT's Instant Checkout in 2026, making millions of merchants available through OpenAI's Agentic Commerce Protocol. What it means for e-commerce and consumer behavior.

4 min read

OpenAI Just Turned ChatGPT Into a Shopping Mall—and PayPal Is the Cashier

ChatGPT isn't a chatbot anymore. It's a storefront. OpenAI just announced that PayPal will integrate with ChatGPT's Instant Checkout feature starting...

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OpenAI trained ChatGPT with 170+ mental health experts to better recognize psychosis, mania, suicide risk, and unhealthy AI attachment—reducing unsafe responses by 65-80%. Here's what that means for the industry.

5 min read

Over One Million People Talk to ChatGPT About Suicide Each Week

OpenAI published new research this week showing how they trained ChatGPT to better recognize and respond to users in psychological distress. Working...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS