AI in Marketing

A-Eye Spy: Daily Brief

  • There are no suggestions because the search field is empty.

Google

Google Images just redesigned itself into a Pinterest competitor and added AI image generation to Search. Here's what the shift means for marketers chasing discovery traffic.

2 min read

Google Images Gets An AI-Powered Makeover

Search used to be a doorway you walked through and left. Google just tried to turn one of its oldest products into a room you stay in.

Read More
Google named its Interactions API the primary interface for Gemini models. Here's what that actually means for marketers building on AI tools right now.

3 min read

Google's Interactions API Centralizes Gemini Management

The Interactions API is Google's new standard interface for building anything with Gemini models, replacing the older generateContent API as the...

Read More
Google's Search AI Agents just hit 1 billion users. Here's the practical read for marketers — what's real, what's overstated, and what to do now.

2 min read

Google Search AI Agents Hit 1B Users

Google's AI Mode passed 1 billion monthly active users roughly a year after launch, and the company released its first full year of query data...

Read More
Google still leads AI-assisted discovery, but ChatGPT dominates LLM referrals. Here's what that split actually means for your traffic strategy.

3 min read

Google vs ChatGPT: Who's Sending Traffic to Your Site?

Previsible's report splits AI discovery into two separate measurement buckets, and the distinction matters for how marketers should read the results....

Read More
A spreadsheet startup claims it beat Microsoft Copilot and Google Sheets on its own benchmark. The real story isn't the scoreboard — it's what agile AI-native tools are starting to do to legacy software giants.

2 min read

A Startup Says It Beat Microsoft and Google at Their Own Game

Sourcetable, an AI-powered spreadsheet platform, put out a press release claiming its self-built "Sourcetable Benchmark" shows it scoring 24 out of...

Read More
Google AI Mode is changing what search visibility even means. Here's what marketers should actually monitor — and what's probably being overstated.

2 min read

Google's New Search Agents Watch Topics for You, If You Pay

Google Search VP Robby Stein announced the launch in a post on X, describing a feature that fundamentally changes what a search query even is....

Read More
Google pushed Gemini 3.5 Pro to July 17 and scrapped its base model. Here's the practical read for marketers who don't want to get caught flat-footed.

3 min read

Google Delays Gemini 3.5 Pro

The instinct here is to treat this as a minor scheduling blip — a few days, who cares. But Google didn't just push a date. They scrapped the base...

Read More
Google's $920M/month deal with SpaceX for xAI compute looks like AI infrastructure triumph. The math underneath tells a different story.

3 min read

Musk's xAI Is Charging Google and Anthropic Rent

The headline sounds like a flex — Musk collecting rent from his biggest AI rivals. But the more interesting thing here is what it tells you about...

Read More
Google reportedly restricted Meta's access to Gemini AI models. Here's what that actually signals for marketers watching the AI platform wars play out.

4 min read

Google Is Rationing Gemini Access to Meta

If Google is rationing AI capacity to Meta, the question worth sitting with isn't what this means for two of the largest companies on earth. It's...

Read More
Google's Interactions API is now the primary interface for Gemini models and agents. Here's the practical read for marketers—what changes, what doesn't.

2 min read

Google's Interactions API: What Gemini Agents Mean for Marketers

Google published a post announcing that the Interactions API is now their primary interface for working with Gemini models and agents. The post is...

Read More
New data shows AI search concentrates insurance visibility more than Google does. Here's what that actually means for marketers outside insurance.

2 min read

AI Search Is Crushing Google on Insurance Visibility

The instinct when you see a headline like this is to go, okay, insurance is a weird vertical, very competitive, heavily regulated, dominated by a...

Read More
ChatGPT owns 79% of AI chatbot traffic. Google still owns 90% of search. The war isn't about who answers better — it's about who controls the click

5 min read

ChatGPT vs. Google Search: Who Controls the Future of the Click?

Here's the thing nobody wants to say plainly: Google didn't lose search. It lost the habit. ChatGPT didn't beat Google in search share. It created a...

Read More
 

10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS