AI in Marketing

A-Eye Spy: Daily Brief

  • There are no suggestions because the search field is empty.

Google

Gemini inside Google Sheets can build formulas, add dropdowns, shade cells, and generate charts — if you know how to prompt it correctly. Here's the practical breakdown.

5 min read

How to Use Gemini in Google Sheets to Build Complex Spreadsheet Models

Most people have a spreadsheet they know they need to build and keep not building. Maybe it's a lead scoring model. Maybe it's a forecasting tracker...

Read More
Google's Canvas in AI Mode lets users build live dashboards and tools directly inside Search. Here's what it means for marketers — and what it quietly gets wrong.

2 min read

Google Just Built a Whiteboard Inside Your Search Bar

Google's AI Mode now includes Canvas, a live workspace embedded directly in Search that lets you build documents, dashboards, and interactive tools...

Read More
Google's new open-source Workspace CLI gives AI agents direct access to Gmail, Docs, Sheets, and more. Here's what it means for enterprise automation — and what marketers should actually do about it.

2 min read

Google Workspace Just Got a Command Line

Google quietly released a CLI for its entire Workspace suite — Gmail, Drive, Docs, Sheets, Calendar, Chat — and the implications for enterprise...

Read More
Learn how to track ChatGPT, Claude, Gemini, Perplexity, and Copilot traffic in GA4 by building acquisition-based segments to measure generative engine impact and website behavior.

2 min read

How to Build a GA4 Report to Track Generative Engine Traffic (ChatGPT, Claude, Gemini & More)

As marketers, we’re increasingly asking two big questions:

Read More
Google's WebMCP proposes APIs letting AI agents bypass websites to perform actions directly. It's framed as

5 min read

Google Releases WebMCP for Early Preview

Google just released WebMCP for early preview, and buried in the technical documentation is a fundamental shift in who controls web interactions: not...

Read More
Alphabet's SEC filing reveals new AI risks including potential ad business cannibalization and excess capacity concerns as the company plans a $20B bond sale to fund infrastructure.

4 min read

Alphabet Admits What We've All Been Thinking: AI Is Expensive and...

Google's parent company just did something unusual for a tech giant riding high on AI hype: it told the truth about what this costs and what could go...

Read More
Google-backed Motive Technologies files for 2026 IPO alongside 200 expected offerings. The AI-enabled rush assumes markets stay cooperative—and that

3 min read

Google-Backed Motive Technologies Joins the 2026 IPO Hype Train

Motive Technologies—an AI-enabled fleet management software company backed by Alphabet—filed its S-1 registration statement with the SEC this week,...

Read More
AlphaFold solved protein folding five years ago and won a Nobel Prize. We still can't cure the common cold. The gap between computational prediction and clinical reality remains stubbornly wide.

3 min read

AlphaFold at Five: We Solved Protein Folding and Still Can't Cure the Common Cold

Five years ago, DeepMind's AlphaFold cracked protein folding—a problem so fundamental that solving it earned a Nobel Prize in Chemistry. The system...

Read More
Google releases Gemma Scope 2, the largest open-source interpretability toolkit for language models. We examine whether transparency at scale actually produces safety.

3 min read

Google's Gemma Scope 2: 110 Petabytes of Interpretability (And One Big Question)

Google just released Gemma Scope 2, an interpretability toolkit for the entire Gemma 3 model family (270M to 27B parameters). The numbers are...

Read More
Google launches T5Gemma 2, compact encoder-decoder models for on-device AI. We examine why obscure architecture might matter more than frontier benchmarks.

3 min read

T5Gemma 2: Google Releases a New Model

While everyone was breathlessly covering Gemini 3 Flash's "frontier intelligence," Google quietly released T5Gemma 2—a family of encoder-decoder...

Read More
Google's NotebookLM adds Data Tables to synthesize scattered information into structured formats. We examine whether this feature justifies the subscription cost.

3 min read

NotebookLM's Data Tables: Google Solves a Problem You Didn't Know You Had

Google just announced Data Tables for NotebookLM—a feature that "synthesizes your sources into clean, structured tables, ready for export to Google...

Read More
Google merges Opal workflow builder into Gemini as

4 min read

Google Buries Opal Inside Gemini, Calls It "Super Gems"

Google just performed the corporate equivalent of shoving your experimental side project into the main product folder and hoping nobody notices the...

Read More
 

10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS