EDTECH MARKETING

Learn to better influence today's faculty, families, and students.

SaaS marketing

Discover how tutoring platforms recruit top educators, leverage matching algorithms as marketing tools, and use payment processing to build competitive moats.

3 min read

The Private Tutoring Arms Race: How Platforms Recruit and Retain Top Educators

Picture of Writing Team Writing Team: Apr 5, 2026 11:59:59 PM

The private tutoring marketplace has become a bloodbath of platform competition, where success hinges not on flashy features or venture capital...

SaaS marketing App marketing Education marketing
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Explore what actually drives freemium conversion in EdTech with analysis of successful models, conversion triggers, and strategies for turning free users into paying customers.

5 min read

Freemium Models in EdTech: When Free Users Actually Convert to Paid

Picture of Writing Team Writing Team: Dec 1, 2025 7:59:59 AM

Your EdTech product has ten thousand free users and two hundred paid subscribers.

SaaS marketing Edtech marketing App marketing
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