Writing Team

Our Writing Team consists of AI marketing specialists who decode emerging technologies and translate complex artificial intelligence trends into actionable growth strategies for forward-thinking businesses.

Researchers at Lawrence Berkeley National Laboratory have proposed a thermodynamic computing framework that runs on thermal noise instead of power — potentially transforming the energy economics of AI. Here's what it means.

3 min read

What If AI Could Run on Noise Instead of Power?

Writing Team: Mar 16, 2026 8:00:00 AM

Every Google search you run uses enough energy to power a 6-watt LED for 3 minutes. Scale that by billions of daily queries across every AI system running globally, and the energy math becomes one of the more uncomfortable facts about the technology...

AI Energy

Netflix acquired Ben Affleck's AI filmmaking company InterPositive, built on purpose-trained datasets and a creator-first design philosophy. Here's what it actually means — and what's still unanswered.

3 min read

Netflix Bought Ben Affleck's AI Film Company

Writing Team: Mar 12, 2026 8:00:03 AM

Netflix has acquired InterPositive, the filmmaking AI company founded by Ben Affleck in 2022, bringing the entire team into Netflix and adding...

AI Investment AI Video

New York's proposed law would ban AI chatbots from impersonating lawyers and licensed professionals — and let users sue if they're harmed. Here's why the bill's design is smart, and why it matters beyond New York.

3 min read

New York Wants to Make It Illegal for AI to Pretend It's Your Lawyer

Writing Team: Mar 12, 2026 8:00:01 AM

There is currently no law in the United States preventing an AI chatbot from claiming to be a licensed attorney and then giving you legal advice....

Law firm marketing AI Governance

Yann LeCun and researchers from Columbia and NYU argue that AGI is a flawed concept built on a flawed premise — and propose Superhuman Adaptable Intelligence instead. Here's why the distinction matters.

3 min read

Yann LeCun wants us to Pursue Superhuman Intelligence (Rather Than AGI)

Writing Team: Mar 12, 2026 7:59:59 AM

One of the most credentialed voices in AI research just published a paper arguing that AGI — Artificial General Intelligence, the concept every major...

Commentary AI AGI

2 min read

Apple Music Is Labeling AI Songs

Writing Team: Mar 11, 2026 4:19:38 PM

Apple Music is rolling out transparency tags for AI-generated and AI-assisted music, and the most honest thing we can say about it is this: it's...

Apple Music Copyright

GPT-5.4 is OpenAI's most capable model for professional work — combining reasoning, coding, and native computer use. Here's what it actually does and who it's genuinely built for.

3 min read

GPT-5.4 Is Here — And It's Built for the Office, Not the Chatbox

Writing Team: Mar 11, 2026 8:00:02 AM

OpenAI just released GPT-5.4, and for once the positioning is unusually specific: this is a model designed for professional work. Not general...

OpenAI AI Models ChatGPT

February's 92,000 job losses aren't AI's fault — they're the predictable result of companies deploying AI without judgment. The technology isn't the problem. The abdication of responsibility is.

2 min read

Don't Blame the AI For Layoffs: Blame the Companies That Handed It the Keys

Writing Team: Mar 11, 2026 8:00:01 AM

92,000 jobs lost in February. Unemployment at 4.4%. And everyone's pointing at artificial intelligence like it showed up uninvited.

Business AI Jobs Economy

OpenAI's ChatGPT checkout feature flopped — barely a dozen merchants signed up and users won't buy inside the chatbot. Here's what the pivot reveals about AI commerce, and what it means for marketers.

3 min read

ChatGPT Ends its In-Chat Checkout Feature

Writing Team: Mar 11, 2026 8:00:01 AM

OpenAI built a checkout feature. Barely anyone used it. Now they're quietly handing commerce off to partners and calling it a strategy.

Ecommerce ChatGPT

New OpenAI research finds frontier AI models can't control their own reasoning traces — and that's actually a safety win. Here's what it means and why it won't stay true forever.

3 min read

AI Can't Hide Its Own Thinking — And That's Actually the Good News

Writing Team: Mar 11, 2026 8:00:00 AM

OpenAI published research this week with a finding that sounds alarming on the surface but lands as something closer to reassuring: frontier AI...

Research OpenAI AI Models

Anthropic's new labor market research finds no unemployment spike for AI-exposed workers yet — but hiring of young workers into those roles is already slowing. Here's what the data actually shows.

4 min read

What the Data Actually Says About AI and Jobs Right Now

Writing Team: Mar 11, 2026 7:59:59 AM

Anthropic just published one of the more rigorous attempts to measure what AI is actually doing to the labor market — not what it might do, not what...

Research AI Jobs AI Capabilities

Manufacturers double AI spending but can't scale past pilots. What marketing leaders can learn from this costly scaling crisis.

2 min read

Manufacturing's AI Pilot Purgatory: A Warning for Marketers

Writing Team: Mar 10, 2026 8:00:04 AM

Manufacturing companies are doubling their AI investments while simultaneously getting stuck in what I call "pilot purgatory." They're throwing money...

Industry growth AI Adoption

University of Northern Iowa adds AI majors. Here's what this education trend means for marketing teams looking to hire AI-savvy talent.

2 min read

AI Education Boom: What New University Majors Mean for Marketing

Writing Team: Mar 10, 2026 8:00:02 AM

The University of Northern Iowa just announced two new AI majors, and if you're in marketing, you should be paying attention. This isn't just another...

Education technology AI functions AI news

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS