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Large language models

AI has memory, context, and reasoning—but can't explain where conclusions came from. Here's why that opacity matters and what it means for trusting AI outputs.

5 min read

AI Can't Show Its Work: The Problem With Memory Without Explanation

I'm interested in how AI has memory and reasoning now, but then it can't explain its own logic. For me, I see those things as very contradictory. How...

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Not all AI models work the same way. Here's why Claude Opus might solve your hallucination problem—and when to use Sonnet, ChatGPT, or Gemini instead.

3 min read

Why Opus Thinks Harder: A Practical Guide to Choosing the Right AI Model

I've been having hallucination problems with Claude lately—like, throw my laptop out the window level of frustration. It won't listen to me. It...

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AI search is vulnerable to the same spam tactics that worked in early SEO. Here's why LLMs are easier to manipulate than you think—and what that means for your brand.

3 min read

LLMs Are Malleable: What Black Hat Tactics from 2010 Mean for AI Search

LLMs are deeply malleable, and right now, they are completely susceptible to the spam tactics that kind of worked pretty well for Black Hat SEO ten...

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AI suddenly started giving outlines first, asking for approval, and bloating word counts. Reddit thinks it's deliberate. Here's what's actually happening with token usage

5 min read

Is AI Deliberately Inflating Word Counts to Charge You More?

There's a bunch of speculation on Reddit about this. The runaround of, like, when it's like "are you sure," and "approve this," and it gives outlines...

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