2 min read
Health Tech Writing Team: Aug 5, 2025 12:44:48 PM
Telehealth upselling isn't about pushing expensive add-ons—it's about recognizing when patients need more comprehensive care than their initial...
4 min read
Health Tech Writing Team: Aug 5, 2025 12:39:37 PM
A customer loads their cart with probiotics, anxiety supplements, and a meditation app subscription. Total: $127. They hover over checkout for three...
4 min read
Women's Health Writing Team: Jul 17, 2025 10:45:17 AM
Health apps face unique challenges in converting users to paid subscriptions. Unlike entertainment apps where value is immediately apparent, health...
3 min read
Women's Health Writing Team: Feb 9, 2025 2:58:58 PM
The days of clinical, detached content about women's health are over. Today's FemTech audience craves authenticity, scientific accuracy, and content...
4 min read
Women's Health Writing Team: Nov 25, 2024 5:08:22 PM
FemTech, a rapidly growing industry addressing women’s health and wellness, thrives on innovation. However, the success of a FemTech product is not...
5 min read
Women's Health Writing Team: Oct 28, 2024 9:00:00 AM
Health disparities, or the preventable differences in health outcomes across different populations, remain a significant challenge in healthcare....
5 min read
Women's Health Writing Team: Oct 28, 2024 8:00:00 AM
Breast cancer research has made significant strides over recent years, with innovative technologies and treatments reshaping detection, diagnosis,...
4 min read
Women's Health Writing Team: Oct 25, 2024 6:15:58 PM
Wearable technology has revolutionized personal health tracking, and while fitness trackers have dominated the wearable space, there is a new wave of...
3 min read
Women's Health Writing Team: Sep 10, 2024 11:47:06 AM
Fertility clinics are increasingly adopting digital strategies to reach a wider audience, offer consultations, and even deliver treatments remotely....
