WOMEN'S HEALTH MARKETING

Because we need to take care of each other.

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Sales

CPT code eligibility and insurance reimbursement transform from administrative details into powerful marketing differentiators when women's health brands simplify the reimbursement process and clearly communicate FSA/HSA eligibility.

4 min read

Insurance Reimbursement as Marketing Message: CPT Code Strategy

Your competitor's pelvic floor therapy device costs $200 out-of-pocket. Yours costs $200 but qualifies for HSA reimbursement with a letter of medical...

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Franchise women's health clinics require balancing national brand consistency with local market customization, empowering franchise owners while maintaining quality standards, and executing territory marketing that reflects community differences.

5 min read

Franchise and Licensed Clinic Marketing

The corporate marketing team designed the perfect campaign for your women's health franchise network: sleek brand guidelines, professionally produced...

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Marketing women's health benefits to employers requires understanding HR buyer personas, demonstrating ROI through productivity and retention metrics, and designing pilot programs that reduce adoption risk while proving value.

6 min read

Employer-Sponsored Women's Health Benefits: Marketing to HR Buyers

The woman experiencing debilitating endometriosis isn't scrolling Instagram ads for your symptom tracking app. She's exhausted, using all her PTO for...

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Discover proven upselling strategies for telehealth platforms. Learn how to ethically increase patient value while improving health outcomes through strategic service additions.

2 min read

Upselling Strategies for Telehealth Platforms

Telehealth upselling isn't about pushing expensive add-ons—it's about recognizing when patients need more comprehensive care than their initial...

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