WOMEN'S HEALTH MARKETING

Because we need to take care of each other.

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Messaging

Health memes walk a razor's edge between relatable humor and minimizing serious conditions. We examine what makes women's health humor work without trivializing genuine medical experiences.

4 min read

Meme Marketing in Women's Health

"When your period cramps feel like your uterus is being used as a UFC fighting ring" gets 50,000 likes. Women relate, share, tag friends. It's funny...

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