MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Content strategy

Learn practical strategies for designing content that respects cognitive diversity while enhancing engagement for all viewers—transforming accessibility into a competitive advantage.

4 min read

Content That Works for Various Neurodivergent Processing Styles

We inhabit a marketing landscape where video dominates. Yet within this visual cacophony lies a profound opportunity: creating content that resonates...

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Integrating special interests into content marketing is an effective and respectful way to engage autistic audiences.

5 min read

Special Interests in Content Marketing

For many autistic individuals, special interests—a deep, focused fascination with specific topics—play an important role in their lives. These...

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