MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Design

Autistic users process websites differently due to weak central coherence. Learn how to create navigation that works for detail-focused minds, not just big-picture thinkers.

2 min read

Central Coherence and Website Navigation: Why Autistic Users See Details, Not Big Picture

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Dec 17, 2025 2:29:29 PM

Here's something most web designers miss: when an autistic person lands on your homepage, they're not seeing what you think they're seeing.

Neurodivergence Website Design
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Learn how to design content that accommodates sensory processing differences. Discover practical strategies for creating accessible, comfortable reading experiences for neurodivergent audiences.

4 min read

Content Design for Sensory-Friendly Reading Experiences

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Oct 27, 2025 8:00:03 AM

Most content creators design for the average reader—assuming standard processing speeds, typical attention spans, and neurotypical sensory responses....

Content strategy Autism Sensory Design
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Learn practical frameworks for creating inclusive content that resonates across neurological differences while driving deeper engagement and brand loyalty.

4 min read

Minimalist vs. Detailed Marketing: Finding the Balance for Neurodivergent Audiences

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Apr 10, 2025 12:13:37 PM

We've designed marketing for a fiction—the mythical "average consumer" who processes information in predictable, linear ways. This foundational...

Autism Website Design
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