MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Sensory

Discover how to adapt your color strategy for consumers with sensory processing differences.

6 min read

Color Psychology for Consumers with Sensory Sensitivities

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Mar 24, 2025 3:00:16 PM

In the bustling marketplace of modern commerce, color serves as the silent ambassador of every brand. While marketers have long understood the...

Autism Psychology Sensory
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Sensory-friendly product design goes beyond mere inclusivity; it’s about creating solutions that prioritize comfort and usability for all.

5 min read

Sensory Sensitivities in Product Research

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Nov 18, 2024 7:30:00 AM

Product design often assumes a “one-size-fits-all” approach, but sensory sensitivities vary widely, especially among neurodivergent individuals. For...

Autism Product marketing Sensory
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Creating sensory-friendly brand identities represents more than just good design practice....

3 min read

Sensory-Friendly Branding

Picture of Neurodivergence Writing Team Neurodivergence Writing Team: Nov 5, 2024 2:18:31 PM

The intersection of neurodiversity and brand design represents one of the most overlooked opportunities in modern marketing. While many brands focus...

Branding Autism Sensory
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