3 min read
Neurodivergence Writing Team: Jan 29, 2026 10:57:54 AM
Your notification strategy might be inadvertently declaring war on your most valuable users. While marketers chase engagement metrics with the fervor...
4 min read
Neurodivergence Writing Team: Dec 29, 2025 8:00:02 AM
Walk into an Abercrombie & Fitch. Before you see a single product, the smell hits you—aggressive cologne pumped through the ventilation system at...
5 min read
Neurodivergence Writing Team: Dec 29, 2025 8:00:02 AM
An autistic customer walks into your store with money to spend and genuine interest in your products. Within ninety seconds, the fluorescent lights...
4 min read
Neurodivergence Writing Team: Nov 24, 2025 1:25:13 PM
Walk into most retail environments and you're immediately assaulted: fluorescent lights blazing overhead, music pulsing through speakers, competing...
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4 min read
Neurodivergence Writing Team: Oct 27, 2025 8:00:03 AM
Most content creators design for the average reader—assuming standard processing speeds, typical attention spans, and neurotypical sensory responses....
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6 min read
Writing Team: Oct 13, 2025 8:00:01 AM
A client told us about her autistic teenage son who refused to wear anything except one specific designer sweater. Not because of the brand name—he...
6 min read
Neurodivergence Writing Team: Sep 8, 2025 8:00:00 AM
Temple Grandin, born in 1947, didn't receive her autism diagnosis until age 50. She's now 77, representing a vast population of autistic seniors who...
4 min read
Neurodivergence Writing Team: Aug 18, 2025 8:00:00 AM
We design for five senses, but there's a sixth one determining whether your customer feels comfortable enough to buy. Proprioception—our awareness of...
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6 min read
Neurodivergence Writing Team: Mar 24, 2025 3:00:16 PM
In the bustling marketplace of modern commerce, color serves as the silent ambassador of every brand. While marketers have long understood the...
5 min read
Neurodivergence Writing Team: Nov 18, 2024 7:30:00 AM
Product design often assumes a “one-size-fits-all” approach, but sensory sensitivities vary widely, especially among neurodivergent individuals. For...
3 min read
Neurodivergence Writing Team: Nov 5, 2024 2:18:31 PM
The intersection of neurodiversity and brand design represents one of the most overlooked opportunities in modern marketing. While many brands focus...