MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Diversity

Autistic adults face employment discrimination that creates economic marginalization, yet still need quality products. Learn how to market affordably without condescending to price-sensitive neurodivergent consumers.

6 min read

The Autism Poverty Penalty: Marketing to Economically Marginalized ND Consumers

An autistic adult needs noise-canceling headphones. Sensory sensitivities make open office environments physically painful without them. Quality...

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Gen Z neurodivergent shoppers have spending power and loyalty—if your store doesn't overwhelm them. Learn how forward-thinking retailers are redesigning in-store experiences.

3 min read

Creating Neurodivergent-Affirming In-Store Experiences for Young Consumers

The teenager stands frozen in your store entrance, visibly calculating whether shopping here is worth the sensory cost. They scan for escape routes,...

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Explore how LGBTQ+ and autistic identities intersect in consumer behavior. Learn why traditional marketing fails this community and discover authentic approaches that build genuine brand loyalty.

6 min read

LGBTQ+ and Autistic: Intersectional Marketing Approaches

Maya stares at the Pride collection display in Target, feeling simultaneously seen and invisible.

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