AI in Marketing

A-Eye Spy: Daily Brief

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Gemini

Apple just built its next-generation AI on Google's Gemini.

3 min read

Apple's 5 New AI Models Built from Google Gemini

Apple spent years telling us it was different. Controlled hardware. Sovereign software. Privacy as a product feature, not a policy footnote. The...

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Google Marketing Live 2025 turned Gemini into the operating system of advertising itself. If you're not concerned about what that means for competition, you should be.

2 min read

Gemini Now Controls A-Z of Paid Ads

Google Marketing Live 2025 didn't announce products. It announced a consolidation. Every touchpoint in the buyer's journey — discovery,...

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Google added agentic RAG to Gemini Enterprise for multi-step queries. What this actually means for marketers using enterprise AI tools.

2 min read

Gemini Enterprise Gets Agentic RAG

Google just rolled out something called "agentic RAG" for Gemini Enterprise users. Your first thought is probably that this sounds like another AI...

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Google rolled out compute-based usage limits for Gemini — and users hit their caps within an hour. So Google tripled the limits. Then tripled them again. Here's what that tells us.

2 min read

Google Tripled Gemini Limits for Antigravity

Google introduced usage limits for Gemini this week. Users hit them within an hour. Google tripled the limits. Users hit those too. Google tripled...

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Gemini can now generate PDFs, Word docs, Excel sheets, Google Docs, Slides, and more directly in chat—no copying, pasting, or reformatting required.

2 min read

Gemini Now Generates Downloadable Files Directly in Chat

The copy-paste tax just got repealed—at least for Gemini users.

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Google's Gemini app is now available on Mac. Here's what it does, how it works, and whether it's worth adding to your desktop workflow.

3 min read

Gemini Is Now Available on Mac

Google's Gemini app just landed on Mac. You can now access Gemini directly from your desktop — no browser tab, no context-switching — with a global...

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Google just dropped Gemini Robotics-ER 1.6 — a reasoning model that lets robots read pressure gauges, detect task completion across multiple camera feeds, and navigate industrial facilities autonomously.

3 min read

Google Releases Gemini Robotics-ER 1.6

Google has released Gemini Robotics-ER 1.6, an upgrade to its embodied reasoning model for robotics — and the headline capability is both mundane and...

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Google Maps just got its biggest navigation update in over a decade. Gemini is now answering complex real-world questions and rendering your drive in 3D. Here's what changed and why it matters.

3 min read

Google Maps Gets Reimagined With Gemini

For twenty years, Maps told you how to get somewhere. Now it's trying to tell you what to do when you get there.

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Gemini inside Google Sheets can build formulas, add dropdowns, shade cells, and generate charts — if you know how to prompt it correctly. Here's the practical breakdown.

5 min read

How to Use Gemini in Google Sheets to Build Complex Spreadsheet Models

Most people have a spreadsheet they know they need to build and keep not building. Maybe it's a lead scoring model. Maybe it's a forecasting tracker...

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Learn how to use AI and Perplexity to analyze competitor content strategy, uncover topic gaps, benchmark posting cadence, and refine your brand positioning.

3 min read

How to Use AI for Competitor Content Analysis

Competitor analysis is no longer just about pricing pages and product comparisons.

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ChatGPT just launched ads. Google says Gemini won't. Anthropic ran a Super Bowl spot saying Claude never will. The AI industry's business model war is now personal — and marketers are at the center of it.

2 min read

Gemini Isn't Going to Run Ads (Ok, Sure)

ChatGPT has ads now. Google says Gemini won't. Anthropic bought a Super Bowl spot to make sure you knew Claude doesn't either. The business model...

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Waymo's Gemini-powered AI assistant will comfort anxious passengers with reassuring responses about autonomous vehicle safety. Using AI to reassure people about AI—this should go well.

4 min read

Waymo's AI Assistant Will Reassure You About Robot Cars Using More AI

Waymo is developing a Gemini-powered in-car AI assistant designed to comfort anxious passengers with "reassuring tone" responses about the autonomous...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS