EDTECH MARKETING

Learn to better influence today's faculty, families, and students.

seo

Discover how EdTech companies can build massive organic traffic by creating valuable teacher resources. Learn the content strategy that turns educators into brand advocates while dominating search rankings.

3 min read

Educational Content That Ranks: The Teacher Resource Strategy

Picture of Writing Team Writing Team: Nov 17, 2025 7:00:00 AM

While most EdTech companies pour resources into paid ads and outbound sales, there's a quieter, more sustainable path to growth hiding in plain...

seo Edtech marketing Teaching
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Khan Academy has 10 million pages indexed. Coursera has 7,000 courses. Here's how small edtech companies win SEO against massive educational content libraries.

5 min read

SEO for Online Learning Platforms

Picture of Writing Team Writing Team: Nov 11, 2025 11:41:22 AM

An edtech founder showed me her Google Search Console data last month, visibly frustrated.

seo Edtech marketing Keywords
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Semantic search has fundamentally changed edtech SEO. Learn why keyword stuffing won't work anymore and how to optimize for what Google actually understands about educational content.

4 min read

Semantic Search and Edtech SEO

Picture of Writing Team Writing Team: Oct 20, 2025 8:00:01 AM

Remember when SEO meant cramming "best online learning platform" into every heading, meta tag, and alt text until your content read like a...

seo GEO Edtech marketing Keywords
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Master SEO for EdTech with comprehensive strategies covering keyword research, content optimization, technical implementation, and education-specific ranking factors.

8 min read

SEO for EdTech

Picture of Writing Team Writing Team: Sep 22, 2025 8:00:00 AM

Educational technology companies face distinct SEO challenges. Academic search behaviors differ from commercial queries. Decision-making involves...

seo Technical SEO
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