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Customer retention

The key isn't just identifying big spenders - it's understanding and nurturing those customers who create ripple effects throughout your entire ecosystem.

2 min read

Identifying High-Value Customers: Advanced Metrics

Picture of Writing Team Writing Team: Dec 17, 2024 5:09:13 PM

Looking at the latest McKinsey Digital Report, something striking emerges about customer value: The top 2% of customers drive nearly 30% of total...

Marketing Audience Customer retention
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Create a loyalty program that works: strategies, innovative ideas, and tips to boost customer retention.

3 min read

How to Develop a Loyalty Program That Actually Works

Picture of Writing Team Writing Team: Nov 25, 2024 11:41:43 AM

A loyalty program isn’t just about rewarding repeat customers—it’s a strategic tool to foster long-term relationships, increase customer lifetime...

Business Customer retention
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