WINSOME MARKETING BLOG

3 min read

The McLuhan Problem: How Platforms Change Marketing

Marshall McLuhan dropped his most famous bombshell in 1964: "The medium is the message." Nearly sixty years later, most marketers still act like he...

4 min read

Synthetic Personalization: When AI Creates Individual Marketing Messages at Scale

You receive an email that references your recent website activity, mentions your job title, acknowledges your company size, and suggests solutions...