Writing Team

Our Writing Team consists of AI marketing specialists who decode emerging technologies and translate complex artificial intelligence trends into actionable growth strategies for forward-thinking businesses.

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Anthropic just launched routines in Claude Code — scheduled, API-triggered, and webhook-based automations that run without your laptop.

2 min read

Anthropic Launches Routines in Claude Code

Picture of Writing Team Writing Team: Apr 15, 2026, 11:59:59 PM

Anthropic shipped something genuinely interesting on April 14, 2026: routines in Claude Code, now in research preview. Not a new model. Not a benchmark. A feature that lets Claude run itself — on a schedule, via API, or in response to GitHub events...

AI Claude
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India's pharmaceutical companies are investing heavily in AI. Here's what their strategic approach teaches marketing professionals about AI adoption.

2 min read

India's Pharma Giants Double Down on AI

Picture of Writing Team Writing Team: Apr 6, 2026, 12:00:01 AM

India's pharmaceutical industry is making a massive bet on artificial intelligence, and the implications extend far beyond drug discovery. While you...

AI Investment Markets
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How high-speed fiber and AI are transforming Midwest markets. Strategic insights for marketers ready to capitalize on emerging opportunities.

2 min read

Fiber Internet + AI: The Midwest Marketing Revolution

Picture of Writing Team Writing Team: Apr 6, 2026, 12:00:00 AM

The Midwest is having a moment, and it's not just about corn and manufacturing anymore. High-speed fiber internet combined with AI adoption is...

Digital marketing AI technology
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ServiceNow's CEO reveals new AI-driven business model. Here's what it means for marketing teams and how to adapt your AI strategy accordingly.

2 min read

ServiceNow's AI Business Model: What Marketers Need to Know

Picture of Writing Team Writing Team: Apr 5, 2026, 11:59:59 PM

While everyone's been debating whether AI will replace humans, ServiceNow's CEO just quietly showed us what actually happens when enterprise software...

Business AI Adoption
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AI Overviews now appear on 14% of shopping queries in Google Search — up 5.6x in four months. New data from 20.9 million SERPs shows eCommerce is no longer insulated from AI's impact on organic clicks.

3 min read

AI Overviews Appear On 14% Of Shopping Queries in Google

Picture of Writing Team Writing Team: Mar 25, 2026, 11:59:59 PM

ECommerce sites had a brief window of immunity from AI Overviews. That window has closed.

Ecommerce Google AI search
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AI scientist and investor Rana el Kaliouby says AI is a boys' club — and that without intervention, the wealth gap between men and women will widen significantly. Here's the argument and why it deserves attention.

3 min read

AI Is Creating Enormous Wealth, But Not For Women

Picture of Writing Team Writing Team: Mar 25, 2026, 11:59:59 PM

The economic opportunity inside AI is real. So is the question of who it's flowing to.

Business AI Investment Economics
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Meta is replacing third-party content moderators with advanced AI systems that it says outperform human review. The timing, the performance claims, and the broader context all warrant a close look.

3 min read

Meta Is Handing Content Enforcement to AI

Picture of Writing Team Writing Team: Mar 25, 2026, 11:59:59 PM

The humans reviewing graphic content at Meta are being replaced — at least partially — by systems that Meta says do the job better.

Cybersecurity Meta AI Governance
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Nothing's Carl Pei says apps are going away and the smartphone interface hasn't meaningfully changed in 20 years. At SXSW, he laid out what comes next — and why it matters for anyone whose business lives inside an app.

3 min read

Is the App Model Going to be Replaced by AI?

Picture of Writing Team Writing Team: Mar 25, 2026, 11:59:59 PM

The smartphone interface is approximately 20 years old. Carl Pei thinks that's a problem nobody is talking about loudly enough.

AI App marketing AI Adoption
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Google's Groundsource methodology used Gemini to analyze decades of public reports and identified 2.6 million historical flood events across 150 countries. The result is a flash flood prediction model that didn't exist before — because the data didn't exist before.

3 min read

Google Activates AI to Predict Natural Disasters

Picture of Writing Team Writing Team: Mar 25, 2026, 11:59:59 PM

Predicting a disaster requires data about past disasters. For urban flash floods, that data largely didn't exist — which meant the models couldn't be...

Google Environment AI Capabilities
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Google's Universal Commerce Protocol just added cart management, real-time catalog access, and loyalty linking. The open standard for AI-driven shopping is quietly becoming the infrastructure layer for agentic commerce.

3 min read

Google Updates Agentic AI Shopping Protocol

Picture of Writing Team Writing Team: Mar 25, 2026, 12:00:00 AM

The storefront is moving. The infrastructure beneath it is moving faster.

Ecommerce Google Agentic AI
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A Stanford study conducted inside Google found that most people adopt AI wrong. The ones who got it right weren't better at prompting — they thought like product managers.

3 min read

Stanford Study: Most People are Using AI Wrong

Picture of Writing Team Writing Team: Mar 25, 2026, 12:00:00 AM

The problem with AI adoption isn't enthusiasm. It's method.

Research AI fail AI Capabilities
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Google hosted a global summit on teen digital safety and announced a $20 million wellbeing initiative. The conversation is shifting from restriction to design — and AI is now central to both the problem and the response.

3 min read

Google Is Rethinking Teen and AI Safety Online

Picture of Writing Team Writing Team: Mar 24, 2026, 11:59:59 PM

The debate about young people and the internet has been dominated by one argument: keep them off it, or at least limit how much of it they can...

Cybersecurity Data privacy AI Governance
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Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

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