AI in Marketing

A-Eye Spy: Daily Brief

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Anthropic's flagship AI model can't crack 11% of corporate spend. Developers on Hacker News have a lot to say about why, and it's not just price.

2 min read

Frontier Models are Losing Corporate Budgets

Anthropic's most capable model, Fable 5, has plateaued at roughly 11% of corporate spending on the company's tools more than two months after launch, according to the Financial Times, citing Ramp's analysis of spending across 70,000 companies. Its...

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A user spent $266 across four AI models to root a device Amazon locked down. Here's what it means once anyone can rent that capability.

2 min read

One Guy Spent $266 on AI Models to Root His Own Tablet

A user with an InfoSec background documented spending $266.15 across four AI models, Claude, Kimi K3, GLM-5.2, and GLM-5.3, to root an Amazon Fire HD...

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Nvidia is in talks to invest in Perplexity at over $30 billion. It already backs the company and sells it chips. Here's the pattern.

2 min read

Nvidia Might Fund the Company That Tried to Buy Google Chrome

Nvidia is discussing an investment in Perplexity at a valuation above $30 billion, The Information reported, a jump of more than 50% from the roughly...

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A viral thread walks through setting up ambient AI voice mode for your whole workday. Before you try it: does anyone actually want this?

2 min read

Codex is Now Hands-Free (Did We Want That?)

AI advisor Allie K. Miller published a step-by-step walkthrough on X for setting up Codex Live Voice Mode: pairing a phone with a Mac, then talking...

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Nvidia is raising AI server prices 15%. Wall Street calls it bullish. Here's why that framing should make marketers nervous, not excited.

2 min read

Nvidia Raises AI server Prices 15%

Nvidia Corp. has told some of its biggest customers to expect AI server prices to rise more than 15%, covering complete Vera Rubin and Grace...

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A grey market lets Chinese users buy AI model access at a fraction of list price. It's not just a US-China story. Here's why it matters.

2 min read

The Chinese Grey Market Selling Cheap Claude Access

A gray market of API resellers, known in China as "transfer stations" (中转站), lets developers access Anthropic's models at as little as 10% of the...

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A College of Charleston professor built an AI grading project into his accounting class. Test scores doubled. Here's the wake-up call for marketing leaders.

2 min read

Accounting Students Beat AI-Free Peers by 2x

An accounting professor at the College of Charleston did something most companies still haven't: he gave his students structured permission to use...

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Two unreleased Claude model codenames just surfaced in developer testing. Anthropic hasn't confirmed a thing.

1 min read

Two Unannounced Claude Models Just Surfaced

Developers testing early-access builds spotted two unreleased model identifiers, claude-marshmallow-eap and claude-melon-eap, according to reporting...

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A free, anonymous AI model called Ox Alpha appeared on OpenRouter with a 1M-token context. Nobody knows who built it. Here's why that's the actual story.

2 min read

Free, Anonmyous... The Future? Ox Alpha

A stealth AI model called Ox Alpha surfaced on OpenRouter on August 20, offering a 1,048,576-token context window, 131,072-token max output, tool...

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Opus 5 users say it's verbose, inconsistent, and worse in daily use than its predecessor. Anthropic's own team agrees. Here's what's actually going on.

2 min read

Users Say Opus 5 is Too Verbose (And Getting Worse)

A wave of complaints has followed Claude Opus 5 since launch, and unusually, Anthropic's own team has been publicly agreeing with most of them. On X,...

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A new AI bookkeeping platform claims a 90% cut in manual work for CPA firms. It's part of a wave. Here's what that wave means for accountants.

2 min read

Wesley = An AI Platform Cutting 90% of Bookkeeping Work

Wesley, an AI bookkeeping platform, launched in the U.S. this week with a claim worth sitting with: across pilot firms managing more than 100 SMB...

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A CIO's proposed

3 min read

Don't Let Every AI Use Case Become Its Own Project

The presenter opened with a confession most enterprise AI leaders will recognize immediately: six months ago, if you'd asked how the AI...

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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS