MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Ecommerce

Executive function challenges cause autistic shoppers to abandon carts at checkout. Learn why multi-step processes, shipping options, and account creation kill conversions.

4 min read

Executive Function and Cart Abandonment

An autistic customer has spent forty minutes researching your product. They've read specifications, compared options, checked reviews, and finally...

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Neurodivergent users abandon carts when websites overwhelm. Discover 8 interface design principles that reduce cognitive load and increase conversions for all customers.

3 min read

How to Make Ecommerce Neurodivergent-Friendly: From Interface to Checkout

Your e-commerce site has a seventy percent cart abandonment rate. Your team blames pricing, shipping costs, or competition.

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