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CPM is a common pricing model in online advertising where advertisers pay a fixed amount for every 1,000 views = learn more here.

2 min read

What is CPM?

Picture of Writing Team Writing Team: Sep 10, 2024 11:33:21 AM

CPM stands for Cost Per Mille, where “mille” refers to 1,000 impressions. It is a common pricing model in online advertising where advertisers pay a...

Marketing
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For startups, partnering with the right digital marketing agency can be a game-changer.

3 min read

Digital Marketing Agency for Startups

Picture of Writing Team Writing Team: Sep 10, 2024 11:30:10 AM

In the fast-paced world of startups, digital marketing plays a crucial role in establishing brand presence, attracting customers, and driving growth....

Marketing
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A growth marketing agency is ideal for businesses that want a comprehensive approach to marketing—one that spans the entire customer journey, is data-driven, and focuses on sustainable, long-term growth.

4 min read

What is a Growth Marketing Agency?

Picture of Writing Team Writing Team: Sep 6, 2024 2:56:49 PM

A growth marketing agency is a specialized firm that helps businesses achieve scalable, sustainable growth by using data-driven marketing strategies....

Marketing
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2024 State of Marketing AI Report: Summary of Findings and Insights

3 min read

2024 State of Marketing AI Report: Summary of Findings and Insights

Picture of Writing Team Writing Team: Jul 30, 2024 3:57:03 PM

Download your copy of the report here.

Marketing Report
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Mastering Share of Voice: Boost brand visibility, outpace competitors, and drive growth with key SOV strategies.

28 min read

Share of Voice: The Ultimate Guide for Marketers in 2024

Picture of Writing Team Writing Team: Jul 25, 2024 5:02:03 PM

Staying ahead of the competition requires more than just a great product or service. It demands a deep understanding of your brand's position in the...

Marketing
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Master multi-channel content distribution to strategically reach your audience and boost engagement.

3 min read

Advanced Content Marketing: Multi-Channel Content Distribution

Picture of Joy Youell Joy Youell: Jul 17, 2024 2:25:38 PM

Marketing Content strategy
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Discover how to sell supplements online with our comprehensive guide on market trends, legalities, and strategies.

4 min read

How to Sell Supplements Online

Picture of Health Tech Writing Team Health Tech Writing Team: Jul 11, 2024 8:28:16 AM

The health supplements market is set to hit $32.92 billion by 2025, driven by an increasing number of health-conscious consumers. As interest in...

Marketing Niche marketing
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Unlock the power of consumer data to fuel successful at-home test marketing. Optimize discoverability, build trust, and drive sales.

2 min read

How Consumer Insights Fuel At-Home Test Marketing

Picture of Health Tech Writing Team Health Tech Writing Team: Jul 11, 2024 8:19:01 AM

Staying ahead of the competition requires a deep understanding of your target audience. As a digital marketing agency specializing in this space,...

Marketing Niche marketing Health Tech Marketing
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Rapidly expanding at-home testing market presents opportunities for brands. Leverage data-driven insights to stand out.

2 min read

Online Health Test Marketing: Data-Driven Strategies

Picture of Health Tech Writing Team Health Tech Writing Team: Jul 11, 2024 8:11:27 AM

The global At-Home Testing Market Size was valued at $16,663.94 million in 2021 and is estimated to surpass $45,582.24 million by 2031, growing at a...

Marketing Health Health Tech Marketing
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marketing mental health apps

13 min read

The Ultimate Guide to Marketing Mental Health Apps

Picture of Joy Youell Joy Youell: Jul 10, 2024 8:25:55 AM

Table of Contents Introduction Understanding the Mental Health App Landscape Defining Your Target Audience Developing a Unique Value Proposition...

Marketing Niche marketing
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