AI in Marketing

A-Eye Spy: Daily Brief

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AI model collapse isn't a distant threat—it's happening now. As models train on their own outputs, the quality death spiral has begun. Here's why the AI gravy train is about to derail.

4 min read

Why AI Model Collapse Signals the End of Our Gold Rush

Picture of Writing Team Writing Team: May 27, 2025 10:24:17 AM

The ancient Greeks gave us the Ouroboros—a snake eating its own tail, symbolizing eternal cycles and, more ominously, self-destruction. In 2025, we're witnessing the birth of the digital Ouroboros, and it's not nearly as mystical as the mythology...

AI Research Data Future
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A detailed SEO analysis of the 2024 “GEO: Generative Engine Optimization” paper (KDD ’24), clarifying what the research actually proves about AI search visibility, what it assumes, and how marketers should realistically interpret its findings.

5 min read

GEO: What the KDD Paper Actually Proves — and What It Doesn’t

Picture of Joy Youell Joy Youell: Mar 3, 2025 12:00:00 AM

In 2024, researchers from Princeton University, IIT Delhi, and independent collaborators published a paper titled “GEO: Generative Engine...

seo GEO Research
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10 AI Prompts That'll Actually Save You Time (Not Just Impress Your Coworkers)

Forget the robots-taking-over headlines. These 10 prompts will show you how to use AI for the boring stuff you actually need to get done—like writing emails that don't suck, brainstorming ideas when your brain is fried, and automating the repetitive tasks eating your day.

GRAB THE PROMPTS

Get Joy’s 10 go-to AI prompts