AI in Marketing

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AI (2)

Here's why Gemini season has become a cautionary tale of tech hubris and the slow strangulation of the open web.

4 min read

Google's AI Fever Dream: How Gemini Season Became a Content Apocalypse

Sundar Pichai stood at Google I/O 2025 and declared "the season of Gemini begins," making an astrological reference that's more fitting than he...

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AI model collapse isn't a distant threat—it's happening now. As models train on their own outputs, the quality death spiral has begun. Here's why the AI gravy train is about to derail.

4 min read

Why AI Model Collapse Signals the End of Our Gold Rush

The ancient Greeks gave us the Ouroboros—a snake eating its own tail, symbolizing eternal cycles and, more ominously, self-destruction. In 2025,...

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