MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Audience

Understand how AuDHD consumers navigate the tension between autism's need for predictability and ADHD's craving for stimulation, and how brands can serve both needs compassionately.

5 min read

The AuDHD Consumer Paradox: Craving Routine While Seeking Novelty

You're standing in Target, overwhelmed by the fluorescent lights and competing sensory inputs, desperately seeking the familiar comfort of your usual...

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Improving customer support for neurodivergent individuals isn’t just about creating inclusive experiences - learn more here.

5 min read

Customer Support: Improving Communication and Service Accessibility

As awareness and understanding of neurodiversity grow, businesses are rethinking their customer support strategies to better serve neurodivergent...

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