3 min read
Writing Team: Dec 1, 2025 8:00:04 AM
There's a particular species of LinkedIn post that makes my teeth hurt.
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2 min read
Writing Team: Dec 1, 2025 8:00:01 AM
You've spent twenty years asking the same fundamental question about your industry. The question persists not because you haven't found answers, but...
3 min read
Writing Team: Dec 1, 2025 7:59:59 AM
Most professional service engagements follow a predictable pattern.
4 min read
Joy Youell: Dec 1, 2025 7:00:02 AM
I can predict which AI initiatives will fail within the first hour of talking to a firm's leadership team.
5 min read
Joy Youell: Dec 1, 2025 7:00:00 AM
Every firm says they want a culture of innovation. They put it in their values statements. They mention it in recruiting pitches. They talk about it...
3 min read
Writing Team: Nov 24, 2025 1:26:05 PM
The technology vendor showed up with impressive credentials and promised transformative results. Three months later, your firm is paying for...
3 min read
Writing Team: Nov 24, 2025 1:25:58 PM
The audit partner received the memo about new quality management standards and filed it under "compliance paperwork to review later." Three months...
4 min read
Writing Team: Nov 24, 2025 1:25:52 PM
The tax department discovered an AI tool that automated client correspondence. The audit team built custom workflows for document analysis. Marketing...
4 min read
Writing Team: Nov 24, 2025 1:25:47 PM
The managing partner sat in the interview, listening to the candidate's impressive credentials, mentally calculating salary, benefits, and overhead....
6 min read
Joy Youell: Nov 24, 2025 7:00:00 AM
I was in a partner meeting last month when someone said something that stopped the entire conversation cold.
4 min read
Joy Youell: Nov 24, 2025 7:00:00 AM
Here's what most leaders get wrong about resistance: they treat it like a single problem with a single solution.
7 min read
Joy Youell: Nov 17, 2025 7:00:02 AM
I can tell within the first thirty minutes of an AI transformation planning session whether a firm is going to succeed or fail.
2 min read
Writing Team: Nov 17, 2025 7:00:01 AM
Let's be honest: when was the last time you actually read a 30-page ebook you downloaded? I'll wait.
5 min read
Joy Youell: Nov 17, 2025 7:00:01 AM
There's a moment in every AI adoption conversation where you can tell which path a firm is on.
3 min read
Writing Team: Nov 17, 2025 6:59:59 AM
Here's a fun exercise: go read your competitor's blog. Now read another one. And another.
4 min read
Joy Youell: Nov 10, 2025 11:45:35 AM
Here's what I hear from most firms when I ask why they're pursuing AI: "We need AI to stay competitive."
3 min read
Joy Youell: Nov 10, 2025 11:41:45 AM
You've seen the statistics. You've sat through the presentations. You know AI is coming for professional services—or rather, it's already here. But...
3 min read
Accounting Marketing Writing Team: Nov 3, 2025 8:00:01 AM
Grant compliance consumes disproportionate resources at most nonprofits—countless hours categorizing expenses, tracking restricted fund spending,...
6 min read
Accounting Marketing Writing Team: Nov 3, 2025 7:59:59 AM
Restaurant accounting has always been uniquely complex. You're managing inventory that spoils, labor costs that fluctuate wildly by shift, revenue...
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8 min read
Writing Team: Oct 27, 2025 8:00:02 AM
Generic AI outputs scream "this was written by ChatGPT." They use bland corporate language, follow predictable structures, and lack the specific...