SaaS Writing Team

Achieving net negative churn is within reach if you prioritize your existing customers.

3 min read

What is Negative Churn, and How Can SaaS Companies Achieve It?

Picture of SaaS Writing Team SaaS Writing Team: Nov 7, 2024 10:06:30 AM

Negative churn is the ultimate goal for SaaS businesses—a metric that represents unlimited revenue growth potential. Understanding how to achieve it means moving beyond merely reducing churn and aiming to eliminate it.

Customer retention SaaS marketing
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Facebook ads offer a unique way to reach potential SaaS customers outside traditional platforms like LinkedIn.

4 min read

B2B SaaS Ads for Facebook

Picture of SaaS Writing Team SaaS Writing Team: Nov 7, 2024 10:04:05 AM

If you had only a few seconds to convince someone your SaaS product meets their needs, what would you say? Creating an effective ad means tailoring...

Facebook Ads
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By leveraging these strategies, you’ll be well-equipped to optimize your customer retention strategy

2 min read

Maximizing Customer Retention with Personalized Offers

Picture of SaaS Writing Team SaaS Writing Team: Nov 7, 2024 9:59:47 AM

Retaining customers is as vital as acquiring new ones. According to the 2024 State of Subscriptions and Revenue Growth report, 86% of subscription...

Customer retention SaaS marketing
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SaaS marketing success hinges on understanding customer needs, optimizing acquisition channels, and implementing a strategic trial model.

2 min read

SaaS Trial Strategies for Conversions

Picture of SaaS Writing Team SaaS Writing Team: Nov 7, 2024 9:54:08 AM

When it comes to SaaS products, trials are one of the most effective tools to let your product sell itself. Whether it’s a short or extended trial,...

Sales SaaS marketing
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SaaS marketing is more than selling a product—it’s about delivering a service.

3 min read

What Is SaaS Marketing?

Picture of SaaS Writing Team SaaS Writing Team: Nov 7, 2024 9:49:07 AM

SaaS marketing is a unique approach tailored to promote software-as-a-service products. This type of marketing benefits any SaaS business, from...

Niche marketing SaaS marketing
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