MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Neurodivergence (2)

Learn why including neurodivergent voices in product development leads to more inclusive innovation.

3 min read

Neurodivergence in Product Development

Innovation drives success. Companies are constantly pushing to develop products that meet the diverse needs of consumers. However, a critical...

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The autism device market is experiencing robust growth, driven by technological innovations and increasing awareness of ASD.

3 min read

Autism Device Market Size

The autism device market has experienced significant growth in recent years, driven by increasing autism diagnosis rates, growing awareness, and...

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The autism services market, particularly within the realm of behavioral health services, is poised for continued growth as awareness, diagnoses, and treatment options expand.

3 min read

Autism Services Market: Behavioral Health Services

The autism services market, particularly focused on behavioral health services, is rapidly expanding as awareness and diagnosis rates increase...

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Embracing neurodiversity in marketing is not just about inclusion—it's about leveraging the full spectrum of human talent to drive innovation and success.

3 min read

Autism Marketing Jobs: Harnessing Unique Talents in the Marketing World

The marketing industry, with its diverse range of roles and responsibilities, offers numerous opportunities for autistic individuals to showcase...

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With more adults being diagnosed or continuing to live with autism, the market for adult-specific products and services, such as independent living tools, vocational training, mental health support, and specialized healthcare, is expanding.

2 min read

Autism Adult Market: Size and Opportunities for Innovation

The adult autism market is an increasingly significant area within the broader autism spectrum disorder (ASD) treatment and services landscape. As...

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 By focusing on trusted, autism-friendly products and services, affiliates can build lasting relationships with their audience

4 min read

Affiliate Marketing in Autism

Affiliate marketing is a performance-based marketing strategy where businesses reward affiliates (partners) for driving traffic or sales through...

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These apps exemplify the potential for technology to empower neurodivergent users.

6 min read

Apps for Adults with Autism Spectrum Disorders

Technology has significantly impacted the lives of neurodivergent individuals, providing tools that enhance communication, organization, and daily...

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By incorporating a hacking approach to agency, we can move beyond simplistic and human-centered notions of agency, creating technologies that truly empower neurodivergent individuals

3 min read

Hacking Agency: Apps, Autism, and Neurodiversity

The relationship between technology and agency is complex and multifaceted. This article explores this relationship by examining autism apps...

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The challenges posed by ableist structures and societal norms can undoubtedly pose barriers - learn how to overcome them!

4 min read

Neurodiversity as a Competitive Advantage in the Workplace

Imagine commuting to work. What should be an uneventful journey is interrupted by a series of jolting potholes, then a long, winding detour....

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Legoland certifies US parks as autism-friendly, adding sensory guides and staff training for inclusivity.

2 min read

Legoland's Autism-Friendly Initiative

Legoland builds up autism-friendly options by certifying its U.S. parks

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Companies embrace sensory-friendly offerings, enhancing accessibility for diverse consumer needs.

1 min read

Sensory-Friendly Business Initiatives

Companies are prioritizing accessibility with sensory-friendly offerings From retailers to travel companies, brands are imagining a more equitable...

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Discover fresh strategies for neurodiversity-inclusive marketing. Reach and engage all audiences effectively.

2 min read

Autistic and Sensory Friendly Approaches to Marketing

While much has been said about inclusive marketing for various demographics, the unique needs and perspectives of neurodivergent individuals present...

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Learn strategies for inclusive content marketing that engages neurodivergent audiences effectively.

2 min read

Content Marketing for Neurodivergent Audiences

Neurodivergence, a non-medical term encompassing conditions such as autism spectrum disorder (ASD), attention deficit/hyperactivity disorder (ADHD),...

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Discover how to make your digital marketing more inclusive for neurodivergent consumers.

2 min read

Embracing Neurodiversity: A Guide to Inclusive Digital Marketing

As marketers, we're constantly seeking ways to connect with our audience, but are we truly reaching everyone? One group that often gets overlooked is...

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