9 min read
Consumer Testimonials from Autistic Perspectives
When the latest noise-cancelling headphones hit the market, the reviews pour in. Professional tech reviewers praise the "intuitive controls" and...
Read articles on appealing to, and employing, neurodivergent individuals and their communities
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9 min read
When the latest noise-cancelling headphones hit the market, the reviews pour in. Professional tech reviewers praise the "intuitive controls" and...
8 min read
The tornado siren wails. Emergency alerts buzz on phones. News anchors speak with escalating urgency about "seeking shelter immediately." For most...
4 min read
We inhabit a marketing landscape where video dominates. Yet within this visual cacophony lies a profound opportunity: creating content that resonates...
6 min read
For most consumers, unclear pricing is frustrating. For autistic consumers, it can be a complete barrier to purchase. While neurotypical shoppers...
5 min read
marketing departments are increasingly recognizing that neurodivergent professionals bring unique perspectives and exceptional skills that can drive...
2 min read
Many organizations are following the government's lead and reducing or eliminating formal Diversity, Equity, and Inclusion (DEI) initiatives. Yet the...
3 min read
Marketers have long celebrated creativity as our driving force, yet our understanding of creative intelligence remains surprisingly narrow....
3 min read
In an age where inclusivity is a priority, working with neurodivergent organizations can empower communities and drive meaningful campaigns that...
3 min read
Innovative solutions often come from diverse perspectives and unique ways of thinking. While many organizations focus on traditional diversity...
3 min read
Applied Behavior Analysis (ABA) therapy is a resource for families navigating autism spectrum disorder (ASD). However, even the most effective...
3 min read
The rise of virtual learning has reshaped the educational landscape, offering flexible and innovative approaches to education. For neurodivergent...
2 min read
The rise of online communities has provided a space for connection and support for people from all walks of life. For neurodivergent individuals,...
3 min read
Celebrities and influencers who share their ADHD, ADD, AuDHD (Autism and ADHD combined), or autism diagnoses are reshaping the conversation around...
4 min read
Marketing products designed for children on the autism spectrum requires sensitivity, empathy, and a deep understanding of the challenges faced by...
4 min read
Creating inclusive events that cater to all audiences, including those with sensory sensitivities, is no longer a nice-to-have—it’s a necessity for...
3 min read
As the retail landscape continues to evolve, inclusivity must remain at the forefront of innovation. While much attention has been given to...
5 min read
As more companies aim to understand and cater to neurodivergent consumers, ethical data collection practices are essential. Neurodivergent...
5 min read
As social media becomes a central platform for connection and expression, brands have an opportunity to create inclusive spaces that accommodate the...
4 min read
With growing awareness of neurodiversity, brands have an opportunity—and a responsibility—to promote inclusive, respectful representation in media....
5 min read
In today’s socially conscious world, many brands recognize the importance of inclusive representation in their messaging and campaigns. However, when...