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MARKETING AND AUTISM

Read articles on appealing to, and employing, neurodivergent individuals and their communities

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Digital marketing

Discover how ADHD brains process rewards differently and why gamification creates exceptional customer loyalty. Learn dopamine-driven marketing strategies that work.

5 min read

Dopamine-Driven Marketing: Understanding ADHD Reward Systems

The brain of someone with ADHD operates like a high-performance engine running on premium fuel—dopamine—but with an inefficient fuel delivery system....

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Discover how ADHD attention patterns are reshaping marketing strategy. Learn to design campaigns that work with hyperfocus and distractibility for better engagement.

3 min read

The ADHD Attention Economy: Marketing in 7-Second Windows

Someone scrolls past 47 ads in 30 seconds, dismissing each with lightning speed. Then a single headline stops them cold. Three hours later, they've...

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