4 min read
Women's Health Writing Team: Aug 25, 2025 8:00:00 AM
User-generated content (UGC) presents unique opportunities and challenges for health brands. While authentic patient stories and real experiences can build powerful trust and connection, health companies must navigate strict regulations, privacy...
READ NOW
5 min read
Women's Health Writing Team: Aug 18, 2025 8:00:00 AM
Women search for endometriosis answers at 2 AM, watch perimenopause explanations in private browsing mode, and share mental health resources through...
5 min read
Women's Health Writing Team: Aug 18, 2025 8:00:00 AM
She schedules her mother's cardiology appointment while her teenager texts about needing a ride to practice, and somewhere between managing both...
2 min read
Women's Health Writing Team: Aug 11, 2025 8:00:00 AM
FemTech copywriting walks a tightrope between medical precision and human connection. You're not just selling products—you're discussing periods,...
3 min read
Health Tech Writing Team: Aug 11, 2025 8:00:00 AM
Women's health isn't a single problem requiring a single solution—it's an interconnected web of hormonal, reproductive, mental, and physical health...
2 min read
Health Tech Writing Team: Aug 5, 2025 12:44:48 PM
Telehealth upselling isn't about pushing expensive add-ons—it's about recognizing when patients need more comprehensive care than their initial...
4 min read
Health Tech Writing Team: Aug 5, 2025 12:39:37 PM
A customer loads their cart with probiotics, anxiety supplements, and a meditation app subscription. Total: $127. They hover over checkout for three...
-1.png?width=1280&height=720&name=ACE%20Blog%20(90)-1.png)
4 min read
Women's Health Writing Team: Jul 21, 2025 8:00:00 AM
Women's health products face a unique pricing paradox. High prices can signal quality and safety in a market where cheap alternatives often fail or...
-1.png?width=1280&height=720&name=ACE%20Blog%20(86)-1.png)
4 min read
Women's Health Writing Team: Jul 21, 2025 8:00:00 AM
Medical misinformation spreads faster than accurate health information on YouTube. While wellness influencers promote unproven treatments to...
.png?width=1280&height=720&name=ACE%20Blog%20(88).png)
4 min read
Women's Health Writing Team: Jul 17, 2025 10:45:17 AM
Health apps face unique challenges in converting users to paid subscriptions. Unlike entertainment apps where value is immediately apparent, health...
-1.png?width=1280&height=720&name=ACE%20Blog%20(87)-1.png)
5 min read
Women's Health Writing Team: Jul 17, 2025 10:41:09 AM
Women's health remains one of the most underserved markets in healthcare, creating significant opportunity for subscription box services that deliver...
-Jul-11-2025-03-06-11-8734-PM.png?width=1280&height=720&name=ACE%20Blog%20(40)-Jul-11-2025-03-06-11-8734-PM.png)
4 min read
Women's Health Writing Team: Jul 14, 2025 8:00:00 AM
Healthcare decision makers increasingly use LinkedIn as their primary professional research platform, with 76% of healthcare executives active on the...
-4.png?width=1280&height=720&name=ACE%20Blog%20(38)-4.png)
4 min read
Women's Health Writing Team: Jul 14, 2025 8:00:00 AM
Women consume 51% of all podcast content, with health and wellness categories showing 73% higher engagement rates than general interest programming....
-4.png?width=1280&height=720&name=ACE%20Blog%20(37)-4.png)
3 min read
Women's Health Writing Team: Jul 11, 2025 11:00:02 AM
Women's health subscriptions operate in a space where timing, sensitivity, and trust matter more than traditional marketing metrics. Customers aren't...
-4.png?width=1280&height=720&name=ACE%20Blog%20(36)-4.png)
4 min read
Women's Health Writing Team: Jul 11, 2025 10:56:20 AM
Pinterest functions as a visual search engine where 85% of users are women actively seeking solutions to health, wellness, and lifestyle challenges....
-2.png?width=1280&height=720&name=ACE%20Blog%20(25)-2.png)
1 min read
Writing Team: Jul 7, 2025 8:00:00 AM
TikTok reaches 92.4% of young women with health content, but strict healthcare policies make direct product promotion nearly impossible. Here's how...
-3.png?width=1280&height=720&name=ACE%20Blog%20(24)-3.png)
9 min read
Women's Health Writing Team: Jul 7, 2025 8:00:00 AM
Rural America represents 75% of the national landmass and is home to 22.8% of U.S. women aged 18 and older, yet this massive population remains...
-Jun-30-2025-03-16-42-9980-PM.png?width=1280&height=720&name=ACE%20Blog%20(20)-Jun-30-2025-03-16-42-9980-PM.png)
6 min read
Women's Health Writing Team: Jun 30, 2025 11:20:22 AM
The period tracking app Flo reached unicorn status in July 2024, but its journey to success wasn't without controversy—the company settled with the...
-Jun-30-2025-03-11-38-4001-PM.png?width=1280&height=720&name=ACE%20Blog%20(19)-Jun-30-2025-03-11-38-4001-PM.png)
8 min read
Women's Health Writing Team: Jun 30, 2025 11:14:43 AM
Women's health represents a $49.33 billion global market that's projected to reach $68.53 billion by 2030, yet most clinics struggle to effectively...
5 min read
Women's Health Writing Team: May 26, 2025 2:56:04 PM
Most postpartum marketing reads like it was written by someone who has never actually experienced the fourth trimester. Generic messaging about "new...